Triton Digital's AdBuilder, Vertical YouTube Outearns Horizontal, & More
Today in the business of podcasting: Triton Digital launches AdBuilder AI, YouTube Shorts earn more than longform videos per watch-hour, new report argues top-of-funnel brand awareness influences purc...
30 Loka 20256min
Defining "AI" for Advertising, Acast CEO on Video Podcasting, & More
Today in the business of podcasting: Amazon has laid off some Audible corporate staff, IAB looking to define AI transparency for ads, Acast's CEO on video podcasting, how AI search is changing brand d...
29 Loka 20257min
Spotify Revamps Apple TV App, Floating Ad Tech Economy, & More
Today in the business of podcasting: ad tech survives on floating cash, Spotify revamps Apple TV app, Oxford Road finds why advertisers are holding back spend, and Netflix's Spotify choices lack comed...
28 Loka 20256min
C-Suite Podcast Hosts, Ads That Cost More for Less Traffic, & More
Today in the business of podcasting: brands are paying more for ads that do less, the rise of c-suite podcast hosts (and why), creators are seeing brand deals later and later into Q4 than usual, how t...
27 Loka 20257min
NRF Projects High Holiday Spend, Pantheon Media x Spooler, & More
Today in the business of podcasting: content creators are taking over mainstream medai, a blindingly obvious opportunity for podcast revenue growth, how collaboration makes The Hidden Third possible, ...
24 Loka 202510min
BBC Sounds' Q3, YouTube Sponsorships are Up, & More
Today in the business of podcasting: YouTube sponsorships are on the rise, BBC Sounds has their Q3 report, Audacy has a new State of Audio, Solar ran ads in a theater chain, and a new report finds e-c...
23 Loka 20257min
How YouTube DAI Changes Upfronts, Lessons from SXSW Sydney, & More
Today in the business of podcasting: Adam Bowie on the Spotify Netflix deal, how YouTube's dynamic brand insertion tool could change upfronts in 2026, Netflix's Still Watching report, and 11 lessons f...
22 Loka 20256min
A Blindingly Obvious Opportunity for Podcast Revenue Growth
Podcasting's reach has grown quite a bit over the years, but several fruitful demographics still remain untapped. Written and narrated by Tom WebsterEdited by Bryan Barletta and Gavin GaddisAudio edit...
22 Loka 20256min
