Inside Commercial Real Estate: Trends, Tactics and Tenant Strategy
The CFO Show22 Huhti 2025

Inside Commercial Real Estate: Trends, Tactics and Tenant Strategy

In today's unpredictable real estate market, CFOs are facing complex decisions that could significantly impact their bottom line.

In this episode, Scot Ginsburg, Executive Managing Director at Hughes Marino and author of ‘It's Not All About the Rent’, breaks down the current commercial real estate landscape and what finance leaders need to know to make smart, strategic choices.


From the office space downturn to industrial overbuilds, Scot explains why now the time is to rethink lease renewals, restructures, and how to negotiate with landlords. With almost three decades of experience exclusively representing tenants across various industries, he offers invaluable insights on avoiding costly lease mistakes and reveals why the mantra "it's not all about the rent" is crucial in today's market. Discover why traditional approaches to leasing may be costing your company more than you realize and learn the strategies that could save you money in the long run.


Discussed in This Episode

  • Why the real estate landscape is shifting and how companies should respond
  • Lease renewals vs. restructures: Understanding the differences and optimal timing for each
  • Uncovering and avoiding hidden financial traps in commercial lease agreements
  • How to negotiate with landlords in a down market
  • What to look for in a commercial real estate broker: Ensuring the best representation
  • The importance of following a process, even if you “know what you want”


For CFO insights, episode show notes, and exclusive blog content, visit thecfoshowpodcast.com.

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