561: $300M Worth of Facebook Ads Advice in 45 Minutes | Jordan Menard

561: $300M Worth of Facebook Ads Advice in 45 Minutes | Jordan Menard

In this episode, Jordan Menard breaks down what it really takes to scale Facebook ads in 2025. He shares why creative is now the targeting, why brands need to focus more on offers than tactics, and how to fix your conversion economics to unlock serious scale. Jordan also walks through his exact ad creative process—including scripting, ad types, and how to test offers to find your hero. If you're spending money on ads and not getting results, this episode will change the way you approach performance marketing forever. Listen to Nathan and Jordan discuss: - How Jordan built a $300M+ track record in Facebook ads without a website or outbound marketing - Why scaling doesn’t start in Ads Manager—it starts with better inputs: offer, creative, numbers - The four leverage points that unlock profitable scale: product, audience, margins, and operations - How to use AI to generate ad angles and customer pain points - The two creative briefs Jordan uses for every ad: scripted for actors, unscripted for influencers And much more business advice… Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

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26: The Eventbrite Story - Building a $1 Billion Startup with Julia Hartz

26: The Eventbrite Story - Building a $1 Billion Startup with Julia Hartz

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25: How to Get more Traffic, Users, Sales & Conversions with Derek Halpern from Social Triggers

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24: Andy Sheats -The $100 Million Founder Who Didn’t Want to Start a Business

24: Andy Sheats -The $100 Million Founder Who Didn’t Want to Start a Business

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22: My Startup Failed & Here is What You Can Learn From it with Nikki Durkin

22: My Startup Failed & Here is What You Can Learn From it with Nikki Durkin

This is a story not to be missed.   So often in the startup world, we only hear about the successes, the acquisitions, and how much money this person is making.   But how about the real story of entre...

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21: True Hospitality in the Hamptons - What it Takes to Build a top Bed & Breakfast in the Hamptons with Gary Muller

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A life in the Hamptons, running a picturesque inn perched at the end of Long Island, sharing fine food and drink with visitors from around the world. Sounds like a version of heaven to many.   Without...

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20: How Danae Ringelmann and Indiegogo Helped Start a Funding Revolution

20: How Danae Ringelmann and Indiegogo Helped Start a Funding Revolution

You can fund your baby on the Internet. That’s the world we live in. One in which a couple who wanted a child but could not conceive naturally were able to turn to strangers on the web to raise money ...

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19: The Real Battle Scars of an Entrepreneur - The Brent Grundy Story

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