561: $300M Worth of Facebook Ads Advice in 45 Minutes | Jordan Menard

561: $300M Worth of Facebook Ads Advice in 45 Minutes | Jordan Menard

In this episode, Jordan Menard breaks down what it really takes to scale Facebook ads in 2025. He shares why creative is now the targeting, why brands need to focus more on offers than tactics, and how to fix your conversion economics to unlock serious scale. Jordan also walks through his exact ad creative process—including scripting, ad types, and how to test offers to find your hero. If you're spending money on ads and not getting results, this episode will change the way you approach performance marketing forever. Listen to Nathan and Jordan discuss: - How Jordan built a $300M+ track record in Facebook ads without a website or outbound marketing - Why scaling doesn’t start in Ads Manager—it starts with better inputs: offer, creative, numbers - The four leverage points that unlock profitable scale: product, audience, margins, and operations - How to use AI to generate ad angles and customer pain points - The two creative briefs Jordan uses for every ad: scripted for actors, unscripted for influencers And much more business advice… Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

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591: From $0 to $3.4 BILLION Selling Socks | Bombas (Best of Foundr)

591: From $0 to $3.4 BILLION Selling Socks | Bombas (Best of Foundr)

David Heath and Randy Goldberg turned Bombas from a scrappy Indiegogo campaign into the most successful Shark Tank investment of all time—now valued at $3.4 billion. In this interview, the Bombas co...

26 Syys 202544min

590: (Solo) Why You Need to Do Things That Don’t Scale

590: (Solo) Why You Need to Do Things That Don’t Scale

When you’re just starting out, the fastest way to grow isn’t automation, ads, or scaling systems — it’s doing things that don’t scale. In this episode, I share why the most successful founders — fr...

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589 : The Mad Scientist Behind One of America’s Fastest Growing Supplement Brands | Brian Littlefield (Best of Foundr)

589 : The Mad Scientist Behind One of America’s Fastest Growing Supplement Brands | Brian Littlefield (Best of Foundr)

Brian Littlefield is the co-founder and Chief Product Officer of Jocko Fuel—one of the fastest-growing supplement brands in America. But his story didn’t start in a boardroom. It started with a life-c...

19 Syys 202548min

588: (Solo) The #1 ROI Move You’re Probably Not Using

588: (Solo) The #1 ROI Move You’re Probably Not Using

Most ecommerce founders think the only way to grow is to get more traffic — but often, the fastest way to increase sales is by making more from the traffic you already have. In this episode, I shar...

16 Syys 20257min

587: She Built a $1 Billion Brand Selling Other Peoples Clothes | Julie Wainwright

587: She Built a $1 Billion Brand Selling Other Peoples Clothes | Julie Wainwright

Julie Wainwright, founder of The RealReal, reveals how she built a billion-dollar resale marketplace that transformed luxury fashion. In this exclusive Foundr Podcast interview, Julie shares how she s...

12 Syys 20251h 2min

586 : (Solo) How I Solve The Biggest Problems in My Business (and How You Can Too)

586 : (Solo) How I Solve The Biggest Problems in My Business (and How You Can Too)

Every business has one major constraint holding it back from the next stage of growth — and solving it is the fastest way to scale. In this episode, I share the exact formula I use to identify the ...

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585: The $100K Mistake Most Founders Make with Manufacturers (and How to Avoid It) (Best of Foundr)

585: The $100K Mistake Most Founders Make with Manufacturers (and How to Avoid It) (Best of Foundr)

Kian Golzari is one of the world’s leading experts in sourcing and product manufacturing—developing over 2,500 products and visiting 500+ factories. In this episode, he shares how to go from idea t...

5 Syys 202539min

584: (Solo) What 90 Days of Daily Posting Taught Me About Personal Branding

584: (Solo) What 90 Days of Daily Posting Taught Me About Personal Branding

After 12 years building Foundr, I finally committed to something I should have done a decade ago — posting online every single day for 90 days straight to grow my personal brand. In this episode, I s...

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