If You Sell Like Everyone Else, You Lose — Lisa McLeod Shows the New Way
Negotiate Anything26 Huhti 2025

If You Sell Like Everyone Else, You Lose — Lisa McLeod Shows the New Way

If you're selling for the money, your buyers can feel it — and you're leaving the best deals on the table. In this game-changing episode, bestselling author Lisa McLeod reveals why the sales strategies you were taught are keeping you broke, stressed, and replaceable. Forget "closing the deal" — Lisa shows you how the world’s top salespeople drive higher revenue, bigger margins, and deeper loyalty by selling with noble purpose. You’ll learn how to de-commoditize your business, take control of the negotiation, and rewire your mindset to win deals that feel good — and actually stick. Whether you're in sales, leadership, or negotiation, this conversation will flip your strategy and your confidence on its head. Connect with Lisa ⁠Buy The Book: Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud⁠. ⁠McLeod & More⁠ ⁠Follow Lisa on LinkedIn⁠ Contact ANI ⁠Request A Customized Workshop For Your Company⁠ ⁠Follow Kwame Christian on LinkedIn⁠ ⁠The Ultimate Negotiation Guide⁠ ⁠Click here to buy your copy of How To Have Difficult Conversations About Race!⁠ ⁠Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!

Jaksot(1811)

Safe Danger: The Leadership Episode That Will Change How You See People

Safe Danger: The Leadership Episode That Will Change How You See People

Ben Swire is an organizational consultant, facilitator, and author whose work with Fortune 500 teams, law firms, and schools reveals a hard truth: what passes for "connection" at work is mostly just n...

20 Huhti 1h 13min

Clients DON’T Want Solutions First… They Want THIS Instead

Clients DON’T Want Solutions First… They Want THIS Instead

In this engaging episode, Lauren Sabo takes the reins to explore negotiation strategies with challenging clients. The conversation delves into the intricacies of managing client expectations, reco...

19 Huhti 57min

The “Just Do It” Lie No One Talks About

The “Just Do It” Lie No One Talks About

What if the secret to winning any negotiation isn’t what you say—but what you notice about yourself in the moment? In this masterclass episode, we dive deep into the hidden power of curiosity—and how...

18 Huhti 1h 12min

Stop Hiding Your Strengths: How to Stand Out, Get Promoted, and Win

Stop Hiding Your Strengths: How to Stand Out, Get Promoted, and Win

They told us that vulnerability was a flaw — a sign of weakness. But what if the truth is the opposite? In this powerful and deeply human conversation, Kwame Christian, bestselling author and CEO of ...

17 Huhti 1h 4min

Harvard Negotiation Expert: Stop Selling Ideas. Start Telling Stories.

Harvard Negotiation Expert: Stop Selling Ideas. Start Telling Stories.

Joshua Weiss—co-founder of the Global Negotiation Initiative at Harvard University—explains why your greatest set of facts will always lose to a compelling narrative. Josh has spent years collecting r...

16 Huhti 1h 7min

The Key to Being SO VALUABLE You Never Become Irrelevant

The Key to Being SO VALUABLE You Never Become Irrelevant

AI can write, edit, even cast—but it still can’t do what made TV legend Bonnie Hammer unstoppable: read the room. In this candid conversation with Kwame Christian, Bonnie unpacks the human meta‑skill...

15 Huhti 1h 3min

Secret Persuasion Tactics from CIA and FBI: Sell Like a Spy with Jeremy Hurewitz

Secret Persuasion Tactics from CIA and FBI: Sell Like a Spy with Jeremy Hurewitz

Master the secret tactics spies use to win trust and uncover the truth. In this gripping episode, Jeremy Hurewitz, corporate intelligence expert and author of "Sell Like a Spy," reveals the secret pe...

14 Huhti 35min

Being Yourself Is a Learned Skill | Aaron Calafato

Being Yourself Is a Learned Skill | Aaron Calafato

Aaron Calafato — master storyteller, consultant, and creator of the 7 Minute Stories podcast — reveals why showing up as your real self in high-stakes moments is actually a skill you have to train, an...

13 Huhti 1h 15min

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