119.  Working with Ali

119. Working with Ali

Working with Ali

Ali is short for Algorithm, in this case LinkedIn’s algorithm.


Whether we like it or not LinkedIn is constantly collating data about us. Which groups we join and which conversations we get involved in, what skills we have and how often they are endorsed (and by whom), which companies we follow, who we connect with and how much we interact with them.


Ali also measures which status updates and publish posts we click, like or comment on.


It may sound creepy but that's just how things are in social media and the wider Internet.


Understanding this and understanding how to use it to our advantage is one of the key aspects to been successful on LinkedIn


LinkedIn can only react to actions, it can’t (as yet) interpret feelings or opinions - just actions.


I was reminded of this recently when someone contacted me to complain about the amount of inappropriate posts and status updates they were seen on their homepage. When I asked them what they were doing about it, their answer was that they were commenting in order to show the person that posted that they disapproved….BIG MISTAKE!


Not only does this ensure that the post is distributed further it also teaches Ali that you are interested in this type of content….no wonder they were seeing more and more inappropriate content!


In the links below you will find a link to a fascinating list of patents that LinkedIn have filed over the years, the most recent one relates to this very issue - i.e. how LinkedIn decides what to show you on your feed.

Mentioned in this episode:

This show was created by the original host of the show, Mark Williams.

Jaksot(478)

454. Video Killed the LinkedIn Star

454. Video Killed the LinkedIn Star

How the new feed is quietly stifling engagement.Also covered in this week's episode:Audio events are being scrapped How the 'see more' can be a curse New - enhanced profile cover slideshowsMore job lo...

30 Marras 202453min

453. How not to prune your connections!

453. How not to prune your connections!

Has your network grown out of control?Do you think it might be time to disconnect from a few?Does it make sense to do it and will it help you?What is the best way to go about it?In this episode I try ...

16 Marras 20241h 5min

452. The LinkedIn™️ TOFU Myth!

452. The LinkedIn™️ TOFU Myth!

This may be an unpopular opinion: using LinkedIn™️ as a 'funnel' to push followers/connections onto your site is not a great strategy!Also covered in this episode:New 'Open to volunteering' 55 million...

9 Marras 20241h 4min

451. Disappearing Connections!

451. Disappearing Connections!

This week, I discussed the mystery surrounding the disappearing connections and revealed that this is not the first time it has happened! Also, in this episode:Latest statistics from LinkedIn™️ Update...

2 Marras 202443min

450. How To Fix The Services Marketplace!

450. How To Fix The Services Marketplace!

LinkedIn™️ say that 10 million users have a services page, a 48% increase year on year. But the vast majority of those profiles aren't really freelancers or even service providers!In addition, LinkedI...

19 Loka 202444min

449. Genuine Connections, Lasting Impact

449. Genuine Connections, Lasting Impact

You can be great at posting content that engages an audience, you can have a highly impressive profile and you can be amazing at searching for the right contacts … you can be a LinkedIn™️ superuser!Bu...

12 Loka 20241h 8min

448. The new video feed criteria

448. The new video feed criteria

"It must be less than 60 secs""You don't want Likes""LinkedIn™️ favour advice/helpful videos""A headline is essential"There is lots of well meant advice out there about how to get your videos featured...

23 Syys 20241h

447. Overthinking Content

447. Overthinking Content

"I just don't have the time to post on LinkedIn™️. It's not that I undervalue the benefits, it just takes me far too long because I overthink it."This came from a delegate on a course I delivered rece...

7 Syys 202450min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
mimmit-sijoittaa
rss-rahapodi
pomojen-suusta
rss-rahamania
ostan-asuntoja-podcast
rss-myyntikoulu
herrasmieshakkerit
rahapuhetta
salkunrakentaja-podi
juristipodi
rss-bisnesta-bebeja
rss-set-for-life-sijoita-ja-vaurastu
rss-draivi
taloudellinen-mielenrauha
lakicast
rss-lahtijat
rss-ammattipodcast
rss-merja-mahkan-rahat