Fitness + Technology28 Huhti 2025

Successfully Augmenting Fitness Facility Products & Services With Garrett Marshall

In this episode of the Fitness + Technology Podcast, host Bryan O'Rourke welcomes back Garrett Marshall, a distinguished leader with over 22 years of experience driving growth in the wellness industry. Garrett's expertise spans strategy and innovation, executive leadership, business development, strategic partnerships, and technological product development. He has notably served as CEO of Fitness On Demand and President of Xponential Fitness. Today, he is the Founder and Chief Growth Officer of Wellbuilt Ventures, helping clients scale revenue through data-driven strategies, and serves as an advisor to Vi, assisting leading health organizations in maximizing member health outcomes and financial returns. In this conversation, Garrett shares insights from his career, discusses his latest business ventures, and offers his perspective on emerging trends shaping the future of fitness and wellness.

One Powerful Quote:

30:01: "If you want to continue to be able to deliver as a best in class provider of fitness, you need to be able to at least have exposure to these other things that are hyper relevant to their overall health."

4-10 Bullet Points (w/ timestamps) - Highlighting key topics discussed:

3:48: Bryan and Garrett talk about discerning great ideas and execution with technology.

12:41: Bryan and Garrett discuss how to successfully augment business product with a service.

25:24: Bryan asks Garrett about the most appealing wellness categories.

31:56: Garrett shares his pearls of wisdom to the listeners.

Bullet List of Resources:

https://www.wellbuilt.ventures/

https://www.vi.co

http://www.TheCompoundHQ.com

https://www.xponential.com/

Guest Contact Information:

https://www.linkedin.com/in/garrettmarshall/

https://www.bryankorourke.com/

https://www.linkedin.com/in/bryankorourke/

http://www.fittechcouncil.org/

https://www.youtube.com/user/bko61163

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(212)

Affirmation vs. Information: Rethinking Fitness Leadership With Chris Stevenson

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes back Chris Stevenson to the show. Chris is the Founder of The Empower Group, a consulting firm that helps health clubs, stu...

14 Heinä 28min

AI, Longevity, & Business Solutions: LIVE From Beyond Activ Europe With Vincenzo Lardinelli

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke joins Vincenzo Lardinelli live from Beyond Activ Europe in Madrid. Vincenzo is the founder and CEO of FLITFIT, a live and on-demand ...

29 Kesä 10min

The Business Of Fitness: Building What Lasts With Yves Preissler

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke welcomes Yves Preissler to the show. Yves is the Founder and CEO of YP Business Consulting, a globally active, privately owned advis...

21 Kesä 27min

A Respectful Disagreement on AI & Its Hype Cycle — LIVE from FIBO 2026 With Bryan O'Rourke, Pablo Viñaspre, & Marcin Obel

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke shares his panel discussion from FIBO's Future Forum, "A Respectful Disagreement on AI & Its Hype Cycle." Moderated by Hans Muench, ...

12 Touko 48min

Reimagining In-Club Experiences Through Technology With Tracey Spain Estes

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke sits down with Tracey Spain Estes, Senior Account Manager at LG Electronics. Tracey brings more than 20 years of experience in the h...

5 Touko 25min

Inside FIBO: The World's Largest Health, Fitness, & Wellness Exhibition With Florian Brauer

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke sits down with Florian Brauer, Senior Global Brand Manager for FIBO—the world's largest exhibition platform for health, fitness, and...

7 Huhti 19min

Cutting Through The AI Hype Cycle In Fitness With Chris Sullivan

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke sits down with Chris Sullivan, recently CIO of Self Esteem Brands and now Lead Principal Advisor at Brillect. Together, they explore...

2 Huhti 28min

Gamification That Pays: Inside the Referral + Loyalty Tactics Fueling Growth LIVE From HFA Show 2026

In this episode of the Fitness + Technology Podcast, Bryan O'Rourke presents "Gamification That Pays: Inside the Referral + Loyalty Tactics Fueling Growth," a panel discussion recorded live at the HFA...

24 Maalis 41min