🚘 “I own a Waymo” — Toyota’s self-driving deal. Domino’s pizza paradox. The Year-Round Horror Economy.
The Best One Yet1 Touko 2025

🚘 “I own a Waymo” — Toyota’s self-driving deal. Domino’s pizza paradox. The Year-Round Horror Economy.

Pizza explains the Trade War
 Delivery pizza is tariff-proof, but frozen pizza is recession-proof.

Waymo just partnered with Toyota for personal self-driving cars
 It’s the new robo-chauffeur.

Today is half-way to Halloween
 but “horror” has become a year-round industry.

Plus, instead of “can 100 men beat 1 gorilla,” we’re asking “can 100 men out-earn 1 gorilla?”


$DPZ $YUM $GOOG


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 the Starbucks Frappuccino đŸ„€


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



—-----------------------------------------------------

Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts


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Jaksot(1633)

🌭 “The world’s cheapest wiener” — Costco’s hot dog strategy. SpaceX’s 1st yacht. HBO’s ad-pology.

🌭 “The world’s cheapest wiener” — Costco’s hot dog strategy. SpaceX’s 1st yacht. HBO’s ad-pology.

The price of everything is going up
 except for the $1.50 Costco Hot Dog & Soda combo (because the co-founder will kill the CEO if it’s a penny more). HBO just made one of the biggest changes in TV ad...

11 HeinÀ 202220min

😈 “Radio$#@&k” — RadioShack’s vulgar strategy. Virgin Galactic’s mothership. The end of online returns.

😈 “Radio$#@&k” — RadioShack’s vulgar strategy. Virgin Galactic’s mothership. The end of online returns.

RadioShack went bankrupt 7 years ago, but its Twitter account has never been more alive. Virgin Galactic figured out how to financially get you into space: The Mothership. And if you try to return tha...

8 HeinÀ 202219min

🧾 “40-year-old Lego master” — The Kidult toy economy. The Amazon GrubHub sweetener. The major questions doctrine.

🧾 “40-year-old Lego master” — The Kidult toy economy. The Amazon GrubHub sweetener. The major questions doctrine.

The fastest growing segment in toys
 is grownups (we’re talking middle-aged fans of Legos, scooters, and dolls). Amazon just invested in GrubHub to add food delivery to Prime because nothing’s stickie...

7 HeinÀ 202219min

đŸœïž “It's a Tesla restaurant AND theater” — Tesla’s 1st diner/theater. Minions’ viral movie. Slutty Vegan’s $100M bun.

đŸœïž “It's a Tesla restaurant AND theater” — Tesla’s 1st diner/theater. Minions’ viral movie. Slutty Vegan’s $100M bun.

What if we told you that Tesla was opening a drive-thru restaurant with a drive-in movie theater? They just filed a permit for one in LA. The Minions movie set box office records thanks to roaming gan...

6 HeinÀ 202220min

🍉 “HarryStyles+” — Apple’s concert strategy. College Sports’ super leagues. BlockFi’s 99% drop.

🍉 “HarryStyles+” — Apple’s concert strategy. College Sports’ super leagues. BlockFi’s 99% drop.

Apple just launched a concert series with Mary J Blige and Harry Styles because in a Recession, Subscription is the Prescription. LA’s 2 top universities joined the Big 10, because college football ha...

5 HeinÀ 202219min

🍊 “Pamplemousse Problems” — LaCroix’s minivations. Zigazoo’s kindergarten app. Airplanes’ new bunk beds.

🍊 “Pamplemousse Problems” — LaCroix’s minivations. Zigazoo’s kindergarten app. Airplanes’ new bunk beds.

If you’re hitting the beach tomorrow with a pack of LaCroixs, know that you’re drinking minivation, not innovation. And if you’re flying today, talk to your seatmate about the latest disruption in the...

1 HeinÀ 202220min

đŸ„ƒ “An $816,748 gin-vestment” — Rare Whiskey’s record shot. Period Apps’ privacy power. TikTok’s new king.

đŸ„ƒ “An $816,748 gin-vestment” — Rare Whiskey’s record shot. Period Apps’ privacy power. TikTok’s new king.

The most expensive bottles of whiskey ever were just sold in an airport, because where there’s Inflation, there’s gin-vestment opportunities. After Roe v Wade was overturned last week, one part of the...

30 KesÀ 202220min

đŸ„ł “Party Pooper with a Purpose” — Airbnb’s canceled party. Olive Garden’s unlimited hiring breadstick. Rivian’s Adventure Network.

đŸ„ł “Party Pooper with a Purpose” — Airbnb’s canceled party. Olive Garden’s unlimited hiring breadstick. Rivian’s Adventure Network.

Bad news for keg stands: Airbnb just permanently banned parties at airbnbs, because it’s down with a little friction. The Olive Garden just hit pre-pandemic hiring levels because The Great Resignation...

29 KesÀ 202220min

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