Market Yourself on Prospect Calls —A.U.M.™ LIVE

Market Yourself on Prospect Calls —A.U.M.™ LIVE

Think about your last sales pitch. How did it go? Did you walk away feeling like you made a deep connection with your prospect, or like you tried to sell them on a service? More importantly, what impression did THEY walk away with? Nicole Cramer knows how awkward and unfulfilling it can be to be on the pitching side of a sales call, which is why she decided to flip the formula and build sales through relationships instead of sales scripts. As one of only twelve Exactly What to Say Certified Guides, Nicole has built a business designed to help entrepreneurs (like financial advisors!) learn how to take sales calls from pushy to profitable and by using the same relational-based tactics that helped her multiply her conversion rate by 400% in just two years. Don’t miss this episode of Ask Us Marketing™, sponsored by the FPA.

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How to Leverage Your Book to Get Press Coverage —A.U.M.™ LIVE

How to Leverage Your Book to Get Press Coverage —A.U.M.™ LIVE

Did you know that one of the best ways for advisors to get established as trusted experts is to write a book? And while writing a book is a feat in and of itself, getting it noticed is a whole other c...

22 Tammi 202431min

Research-Based Marketing With Dr. Dubofsky And Dr. Sussman —A.U.M.™ LIVE

Research-Based Marketing With Dr. Dubofsky And Dr. Sussman —A.U.M.™ LIVE

Where is the intersection of mind, soul, and personal finance? Go beyond the numbers this week as we invite Drs. David Dubofsky and Lyle Sussman, co-authors of “Your Total Wealth,” to share the life l...

8 Tammi 202435min

Marketing Around Your Audience's Life Events

Marketing Around Your Audience's Life Events

Age may be “just a number,” but it also impacts the financial scenarios your clients face. Want to stay ahead of the curve and make marketing moves that meet your clients where they’re at? In this epi...

4 Joulu 202331min

Incorporating Charitable Causes Into Your Marketing

Incorporating Charitable Causes Into Your Marketing

We host A.U.M - Ask Us Marketing on the first Monday of every month. In this episode, we will be talking to David Adams of Adams Wealth Partners about Integrating a Charitable Cause (like Alzheimer's ...

6 Marras 202327min

How Can Advisors Get Referrals from CPAs?

How Can Advisors Get Referrals from CPAs?

Some things just work well together, like cheese curds and french fries or CPAs and Financial Advisors. In this episode of Ask Us Marketing, Kalli and CA/US wealth and tax specialist Gerry Scott talk ...

2 Loka 202331min

Press Tips for Advisors

Press Tips for Advisors

You’ll want to press play on this episode of Ask Us Marketing! Join Kalli and Ben Lewis, Chief Communications Officer at the Financial Planning Association, to talk about how advisors can spiff up the...

11 Syys 202334min

How to Win Awards

How to Win Awards

Ready to add some recognition to your site? In this episode of Ask Us Marketing, Kalli and Brian Hart of Flackable talk about how advisors can win awards. Give Grandma something to brag on you about a...

7 Elo 202331min

Insights From Client Interviews

Insights From Client Interviews

Ever wondered about the how-to and why of interviewing your clients? We’ve got you covered in this episode of Ask Us Marketing. Learn how Elyse Stoner and Angela York of Custom Strategic Marketing for...

10 Heinä 202332min

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