A year-long happiness experiment: Try one new thing a week (did it work?)
This behavioural scientist spent one year doing a new thing every week. He tried acupuncture, gambling, day-trading and dancing. He visited Just Stop Oil meetups, cuddle workshops, and psychic readi...
26 Touko 202528min
Learn 7 scientifically-backed marketing tips in 27 minutes
In just 27 minutes, you can learn 7 scientifically backed marketing tactics to apply to your website today. You’ll learn: How one word increased my email open rate by 6.4%. The tiny reward that h...
19 Touko 202527min
Six eco-brands using psychology to sell
Oatly, Tony’s, Ecosia and more all use behavioural science to persuade you. Today, author and founder Chris Baker explains how. You’ll learn about: Tony’s viral advent calendar. Oatly’s tiny cha...
12 Touko 202523min
Oliver Burkeman: “I stared at a painting for 3 hours straight”
Could staring at a painting for three hours make you more productive? In this episode, I try a strange experiment inspired by bestselling author Oliver Burkeman. Based on lessons from his book Four...
28 Huhti 202539min
The most destructive ad campaign in history
How did a marketing campaign lead to one of the worst public health disasters in American history? In this episode, I investigate the rise and fall of the Sackler family, the pharmaceutical empire t...
21 Huhti 202527min
Louis Grenier’s Extremely Uncensored Take on Marketing
Today's episode of Nudge is a little different. The no-nonsense marketing expert Louis Grenier gives his uncensored, uncut, and explicit take on marketing (and life). --- Buy Louis's book: https:...
14 Huhti 20251h 4min
One simple trick to improve your memory
There is one straightforward trick to help you remember more. Today, Dr. Ranganath reveals why testing yourself (even when you fail) can supercharge your memory. You’ll learn: Why re-reading notes d...
7 Huhti 202522min
