App Marketing by App Masters7 Touko 2025

Apple Just Reformed Its Payment Policy for App Developers – Here’s What You Can Do Now

Apple’s payment policy just took a major turn—and it could unlock huge revenue potential for app developers. A federal judge has ruled that Apple must now allow developers to offer alternative payment methods outside the App Store.

In this session, Steve P. Young joins Andrew Davies, CMO at Paddle, to break down what this means for your app business, including:

✅ New monetization opportunities are now available

✅ How Paddle manages payments, refunds, taxes, and fraud compliance

✅ Key considerations before moving away from Apple’s in-app purchase system

✅ How this shift could impact LTV, attribution, and growth strategies

💡 Whether you’re a solo developer or running a growing SaaS business, this change is too big to ignore. Learn how to take advantage of the new policy, boost your profit margins, and regain control over your business model.

🔗 Learn more: www.paddle.com

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

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Jaksot(1058)

This Breathing App Sold to Peloton for $2M

Get 50% off ScreenDesign:https://screensdesign.com/?ref=appmastersWhat if staying niche is actually the path to a $2M+ acquisition?In this video, Steve P. Young breaks down how Breathwrk, a niche brea...

6 Loka 11min

AI and Growth in Regulated Markets

What happens to the growth playbook when your market puts real limits on targeting, claims, and data use?We are joined by Vivek Girotra, who has led growth across consumer technology and fintech and i...

3 Loka 1h 2min

How to Increase Organic Downloads Without Changing Keywords

Check out AppScreens:https://appscreens.com/?via=amCan you increase organic app downloads without changing your ASO keywords? Yes, and in this video, Steve P. Young breaks down an ASO case study that ...

29 Syys 16min

Cal AI’s Co-Founder Shares His App Growth Secrets

How do you go from $9 in your bank account to building and selling a company in just 15 months?In this episode, Jake Castillo, co-founder of Cal AI, breaks down how they built and scaled one of the fa...

26 Syys 1h 1min

The Viral App Idea Framework That Got Her 1M Users

Join the App Founders Community:https://appfounders.co/Nicole Cheung took her first app to 1 MILLION users in just 6 months, and it wasn't luck.In this video, she breaks down the exact viral app idea ...

22 Syys 8min

Live App Teardowns: App Growth Optimization

What happens when Steve puts a real app under the microscope?In this episode, Steve did a live app teardown across different app categories, broke down what’s working, what’s not, and where there are ...

19 Syys 1h 19min

Paywall Strategy: How 2 Paywalls Tripled Trial Starts

Join the App Founders Community:https://appfounders.co/What happens when you show users 2 paywalls instead of 1?In this video, I break down a real-world paywall test that helped triple trial starts, f...

15 Syys 9min

How He Built an $800K ARR App Using Simple Strategies

What if you could build and launch an app without spending months worrying about retention, features, or a perfect product?In this episode, we’re joined by Chris Bick, founder of Bickster, who has bui...

12 Syys 1h 6min