Starting Out as a Young Wood Flooring Pro: Talking with Israel Alejandre

Starting Out as a Young Wood Flooring Pro: Talking with Israel Alejandre

In this episode of All Things Wood Floor, host Steve Diggins of Specialty Forest Products talks with young wood flooring pro Israel Alejandre, the owner of Cedar Oak Flooring based in Middlefield, Ohio. Featured as part of Wood Floor Business’s annual discussion about the Next Generation of emerging talent in the hardwood flooring industry, Israel shares insights into his journey as a young professional navigating the trade. Broadcasting from Ohio’s Amish country, just outside Cleveland, Israel reflects on his early experiences, the founding of his company, and what drives his success as a next-generation flooring pro.

Read "The Next Generation: Advice For Aspiring Wood Floor Pros," featuring Israel Alejandre, from the February/March 2025 issue of Wood Floor Business.

Find all the industry news, a massive archive of wood flooring articles, the latest blogs and more at woodfloorbusiness.com. Follow Wood Floor Business on social media: Facebook Instagram LinkedIn TikTok YouTube Pinterest X Join the Wood Floor Business Community + USED Buy/Sell/Trade Facebook Group.

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A Lifetime in Wood Flooring: A Frank Conversation With Longtime Pro Bob Goldstein

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WFB 2022 Ultimate Wood Floor Guy Clinton Duff: 40 Years of Wood Floor Pro Wisdom in Toronto

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12 Joulu 20221h 17min

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When Genia Smith started in the wood flooring business, she wasn’t just the only woman working in wood flooring, she was the only woman in her area in construction. Along the way, she left her father’...

21 Marras 202257min

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At Fame Hardwood in Los Angeles, Page Nazarian set out to work with the nation's top architects and designers, and he did that—but he treats every client like a celebrity. Hear how Fame finds the righ...

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From simple beginnings in Terre Haute, Ind., Legendary Hardwood Floor’s Chuck Crispin launched a wood flooring career that’s taken him across the country into some of the nation’s most beautiful homes...

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