Employee-Generated Content: Creating a Video First Strategy

Employee-Generated Content: Creating a Video First Strategy

​Struggling to build trust and engagement with polished brand content alone? Wondering how to empower your employees to create authentic videos for your business? To discover how to implement a video-first employee-generated content (EGC) strategy to amplify reach, boost credibility, and connect with your audience in a more human and relatable way, I interview Melissa Laurie.



Guest: Melissa Laurie | Show Notes: socialmediaexaminer.com/666



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Hacking the Human Mind With Applied Behavioral Marketing

Hacking the Human Mind With Applied Behavioral Marketing

Want your marketing to be more memorable? Looking for psychology-backed tactics that will improve your results? To discover how to put applied behavioral science to work in marketing, I interview Rich...

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LinkedIn Written Content Strategy: From Ideas to Stories and Beyond

LinkedIn Written Content Strategy: From Ideas to Stories and Beyond

Are your LinkedIn posts getting the reach and engagement you need? Looking for a written post formula you can repurpose? To explore content strategy on LinkedIn using the written word, I interview Mic...

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How to Optimize Your Videos to Reach More of the Right People

How to Optimize Your Videos to Reach More of the Right People

Want to ensure that your videos are relevant to your target audience? Looking for tactics to retain viewers at various stages of the customer journey? To explore how to optimize your videos to reach t...

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Using LinkedIn to Increase Your Sales

Using LinkedIn to Increase Your Sales

Are you looking for strategies to find and convert your ideal prospects? Are you taking full advantage of LinkedIn? To discover proven tactics to identify your target audience, craft compelling messag...

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Managing Ideas: A Framework for Unlocking Creativity

Managing Ideas: A Framework for Unlocking Creativity

Do your best ideas get lost? Are you looking for a proven process to capture and act on your ideas? To discover how to create systems to help you better manage your ideas, I interview Tiago Forte.Gues...

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Remaining Relevant in an AI World

Remaining Relevant in an AI World

Is AI making it harder to differentiate your work? Wondering how to protect your intellectual property from improper use? To explore how to remain relevant in the emerging AI world, I interview Ben An...

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Content That Triggers Massive Reach on Social Media

Content That Triggers Massive Reach on Social Media

Want to use organic content to grow your reach? Wondering what types of content create engagement the algorithm values? To explore the type of content that triggers massive reach on social media, I in...

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Creating Viral Reach on YouTube Even if You’re Brand New

Creating Viral Reach on YouTube Even if You’re Brand New

Need to grow substantial YouTube reach? Wondering what’s working in 2024? To explore creating viral reach on YouTube, I interview Liz Germain.Guest: Liz Germain | Show Notes: socialmediaexaminer.com/6...

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