💰 Reducing Customer Acquisition Costs (Case Study Breakdown)

💰 Reducing Customer Acquisition Costs (Case Study Breakdown)

Struggling with Google Ads performance? In this client case study, our Google Ads and Meta Ads experts, Nick Ewing, Glen Wilson, and Melissa Nodding, break down how to use KPIs to spot what's going wrong—from high CPAs to low ROAS. Watch as the team analyzes through real metrics, and the exact fixes they recommend, like performance creative, better email marketing, and landing page optimization to reduce customer acquisition costs and scale the account.

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💣 Free Media Efficiency Ratio (MER) Tracker Sheet:

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💣 The Key Performance Indicators (KPIs) You Should Share to Clients:

‱ 💣 The Key Performance Indicators (KPI...

📊 The KPI For Measuring Brand Lift:

‱ 📊 The KPI For Measuring Brand Lift

📊 The Most Important Marketing KPI You’re Not Measuring: Cost Per Content:

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