Serena Kerrigan, Creator, Director & Producer: Personal Branding 101, Dating Without Drama, Launching a TV show, & More

Serena Kerrigan, Creator, Director & Producer: Personal Branding 101, Dating Without Drama, Launching a TV show, & More

On today’s episode I am speaking with Serena Kerrigan—creator, director, producer, and unapologetic powerhouse. She dives into her journey from launching SFK TV to creating her new scripted series Older, Hotter, Wiser, premiering May 19th on Peacock. She shares candid insights on building a personal brand, turning doubt into drive, dating without drama, and the lessons learned from launching products that don’t resonate. From her pivot into book writing to navigating modern relationships with clarity and confidence, Serena keeps it real on success, self-worth, and showing up fully as yourself. Enjoy!


To connect with Serena on Instagram, click HERE.

To connect with Serena on Tiktok, click HERE.


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To learn more about Arrae, click HERE.

To check out Siff’s LTK, click HERE.

To check out Siff’s Amazon StoreFront, click HERE.


This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.


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