Prof G on Marketing: Should Your Brand Take a Stand?

Prof G on Marketing: Should Your Brand Take a Stand?

Welcome to the second episode of our special series, Prof G on Marketing, where we answer questions from business leaders about the biggest marketing challenges and opportunities companies face today. In today’s episode, Scott answers your questions about whether brands should get political, how to pivot when industry assumptions no longer hold, and why marketers must adapt to a world where trust is shifting from institutions to individuals. Want to be featured in a future episode? Send a voice recording to officehours@profgmedia.com, or drop your question in the r/ScottGalloway subreddit. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Office Hours: Revenue Per Employee, Should I Move Production to Mexico? And Advice to an Early Career 23-year-old

Office Hours: Revenue Per Employee, Should I Move Production to Mexico? And Advice to an Early Career 23-year-old

Scott answers a question about using metrics like revenue per employee (RPE) to measure the success of a business. He then shares his thoughts with a luxury furniture designer about moving production ...

25 Tammi 202317min

Prof G Markets: Disney’s Proxy War, Goldman’s Guidance Miss, and the Dating App Market

Prof G Markets: Disney’s Proxy War, Goldman’s Guidance Miss, and the Dating App Market

This week on Prof G Markets, Scott shares his thoughts on Nelson Peltz’s activist investment in Disney. He then explains why Goldman reported its largest earnings miss in a decade. Finally, Scott disc...

23 Tammi 202338min

No Mercy / No Malice: Porn and Tanks

No Mercy / No Malice: Porn and Tanks

As read by George Hahn. https://www.profgalloway.com/porn-and-tanks/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

21 Tammi 202314min

The AI Hype Cycle — with Gary Marcus

The AI Hype Cycle — with Gary Marcus

Gary Marcus, a professor emeritus of psychology and neural science at NYU and the author of “Rebooting AI,” joins Scott to discuss artificial intelligence including the overall hype cycle, ChatGPT, an...

19 Tammi 202343min

Office Hours: Crisis Management 101, Ad-Supported Streaming Tiers, and Achieving Economic Security

Office Hours: Crisis Management 101, Ad-Supported Streaming Tiers, and Achieving Economic Security

Scott answers a question regarding Southwest Airlines’ epic failure over the holidays and explains the three things a company should consider when dealing with a crisis. He also answers a question abo...

18 Tammi 202319min

Prof G Markets: Microsoft and OpenAI, Wash Trading, and European Tech Regulations

Prof G Markets: Microsoft and OpenAI, Wash Trading, and European Tech Regulations

This week on Prof G Markets, Scott shares his thoughts on Microsoft's plan to invest $10 billion in OpenAI. He also discusses how the concept of anonymity has enabled rampant wash trading in the NFT m...

16 Tammi 202330min

No Mercy / No Malice: Compete

No Mercy / No Malice: Compete

As read by George Hahn. https://www.profgalloway.com/compete/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

14 Tammi 202311min

The Top Geopolitical Risks of 2023 — with Ian Bremmer

The Top Geopolitical Risks of 2023 — with Ian Bremmer

Ian Bremmer, the founder and president of Eurasia Group, returns to the pod to discuss what we should be paying attention to regarding international affairs, world development, and geopolitical threat...

12 Tammi 202357min

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