Ep. 45: FirstParty Capital: The Future of AdTech Investment

Ep. 45: FirstParty Capital: The Future of AdTech Investment

In this episode of the AdTech Heroes podcast, Dal speaks with Rich Ashton, Managing partner at FirstParty Capital, about investing in the adtech industry.

Rich shares his journey into adtech, industry's appeal for investors, and the unique approach of FirstParty Capital in supporting adtech entrepreneurs. The conversation delves into sourcing investment opportunities, the impact of major players in the market, and the future trends in ad tech startups, including the influence of AI and global economic factors.

Interested in being a guest? Contact us: adtechheroespodcast.com/contact

Jaksot(60)

Ep. 20: Sustainability in AdTech with Harvin Gupta, Scope3

Ep. 20: Sustainability in AdTech with Harvin Gupta, Scope3

Did you know that a flight from London to Boston and back has the same carbon footprint as one million video impressions.  --- Crazy, right?  --- Which is exactly why for today's episode, we're talkin...

6 Loka 202234min

Ep. 19: The rise of programmatic out of home advertising with Dom Kozak, JCDecaux

Ep. 19: The rise of programmatic out of home advertising with Dom Kozak, JCDecaux

How has OOH advertising changed over the last decade?  --- Well... one *major* way it's changed is the introduction of programmatic.  --- It's completely changed the way brands/agencies approach this ...

1 Syys 202236min

Ep. 18: The changing nature of television trading with Mike Shaw, Director of International Ad Sales at Roku

Ep. 18: The changing nature of television trading with Mike Shaw, Director of International Ad Sales at Roku

How has TV trading changed over the last decade? Has it properly adjusted to consumer change?  --- These were the two questions we posed to our guest, for today's episode of AdTech Heroes.  --- During...

2 Elo 202244min

Ep. 17: Live from Cannes - Driving Interest & Engagement in The Attention Economy

Ep. 17: Live from Cannes - Driving Interest & Engagement in The Attention Economy

An AdTech Heroes podcast special episode featuring a live panel of top speakers, in collaboration with The Drum.  --- To gain this attention, brands must keep their marketing and branding efforts cons...

12 Heinä 202245min

Ep. 16: Privacy and Personalized Advertising with Shad Alter, Head of Mobile and Programmatic UA at eToro

Ep. 16: Privacy and Personalized Advertising with Shad Alter, Head of Mobile and Programmatic UA at eToro

Can privacy and personalized advertising co exist?   --- That's the question a lot of minds in the industry at the minute.  --- Which is why for today's episode, we've brought on Shad Alter (Head of M...

29 Kesä 202235min

Ep. 15: The Future Of Digital Advertising, Live From Ibiza!

Ep. 15: The Future Of Digital Advertising, Live From Ibiza!

In this episode, Dal kicks off season #2 of the AdTech Heroes podcast live from Ibiza at Seedtag's company retreat.  ---- He's joined by Daniel Freixo (VP of LATAM at Seedtag), Jordi (Head of Marketin...

16 Kesä 202226min

Ep. 14: The Importance of Brand Values with Andrés Ordóñez, Chief Creative Officer at FCB Chicago

Ep. 14: The Importance of Brand Values with Andrés Ordóñez, Chief Creative Officer at FCB Chicago

In the latest episode of the AdTech Heroes podcast, we speak with Andrés Ordóñez, Chief Creative Officer at FCB Chicago, about brand values. Throughout Andrés’ career, he’s received top industry accol...

2 Kesä 202241min

Ep. 13: The Role of Consultancy with Sam Tomlinson, Partner at PwC

Ep. 13: The Role of Consultancy with Sam Tomlinson, Partner at PwC

In this week’s episode of the AdTech Heroes podcast, we speak with Sam Tomlinson, Partner at PwC, to talk about the role of the consultancy. Sam works as the media and entertainment leader for PwC in ...

13 Huhti 202237min

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