Good Content Is a Myth, and What UFC and SEO Have in Common - Episode 109

Good Content Is a Myth, and What UFC and SEO Have in Common - Episode 109

01:32 Email me

02:00 Success email from an SEO advisory client who started her own agency and is getting nice results for her clients

04:22 Quality of content is not a ranking factor

04:44 How to be smarter than everyone else in SEO

05:00 Song analogy check this one

0:700 Example of bad content that ranks

09:42 Search engines can't tell good content, so how do they evaluate?

10:02 Authority is a metric for popularity which is a metric for how good content is

11:33 Why I think people are so stuck on why content quality matters

13:50 No one can do SEO for more than 6 months and think content is king

14:18 Why people won't quit saying "content is king."

15:15 Why people keep saying content is king

15:40 In most cases the quality of your content is not why you're not ranking

17:08 Why people double down

17:30 The similarities between UFC and SEO

26:13 Content is king is useless

28:03 The 4 things you need to rank

Please help keep this podcast free: https://www.patreon.com/grumpyseoguy

Jaksot(131)

SEO Penalties: What They Are, How to Recover From Them, and How to Avoid Them - Episode 02

SEO Penalties: What They Are, How to Recover From Them, and How to Avoid Them - Episode 02

In this episode we look at 3 types of SEO penalties: keyword stuffing, overoptimization, and spammy backlinks. We talk about how to identify them, how to prevent them, and how to recover from them. We will also talk about negative SEO, and discuss a case study where it happened to one of my clients, and how we recovered from it.

10 Touko 202328min

The Biggest Lie in the SEO Industry (it's Probably the Reason You're Not at the Top of Page 1) - Episode 01

The Biggest Lie in the SEO Industry (it's Probably the Reason You're Not at the Top of Page 1) - Episode 01

The SEO industry is full of lies, and you have probably heard the biggest lie -- in fact, it might even be the reason you're not at the top of page 1. The biggest lie is this: "content is king." Learn why content is not king, what actually is king, and how you can leverage this to get your website to, and keep it at, the top of the search engines. Furthermore, you will start to learn how the SEO industry really works, and how and why very few people in the world actually do most of the "real" SEO, no matter the agency with which you're working. I have been one of those people for my entire SEO career and, unlike most, can explain it without the BS or the fluff. Perhaps the most important lesson in this episode is this: if you're not at the top of the search engines, your SEO agency is wasting your time and wasting your money. This episode will explain why you are not at the top. It will start to explain what you need to do, and what you need to look for in an agency (if you don't want to do it yourself), if you want to get to the top. And if you want to do it yourself, as opposed to hiring an agency, we will begin to explore that in this episode, and then really look at it in detail starting with episode 3.

10 Touko 202339min

Welcome to Grumpy SEO Guy - Episode 0

Welcome to Grumpy SEO Guy - Episode 0

I'm sharing everything I've learned in over a decade of running a successful SEO agency. I am going to tell you exactly how to get a website to, and keep it at, the top of the search engines. There will be no secrets. We are going to talk about everything related to the SEO industry, including why there are so many liars, so much bad information, and why nearly everything you know about SEO is wrong.

10 Touko 20231min

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