28: Don’t Let Your Team Run You: Laura & Holly’s Business Turnaround

“When your business knocks you down—and it will—you can get back up.” - Laura Natoli and Holly Silva

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Episode Summary: In this episode of True Grime Stories, I had the absolute pleasure of chatting with two dynamic cleaning business owners—and best friends—Laura Natoli and Holly Silva of Chores and More in Suffolk County, NY. From cleaning toilets to becoming powerhouse entrepreneurs, Laura and Holly share how chaos and burnout nearly took them down—until they found the right systems and structure to build the thriving business they have today.

In this episode, we dig into their grime scene—missteps in hiring, team chaos, constant callouts, and the toll it took on their mental health. But once they joined the Cleaning Business Fundamentals (CBF) program and implemented empowered pay and solo cleaning models, everything changed. Today, they’re building their dream business with a loyal, high-integrity team and a crystal-clear vision for the future. You’ll laugh, nod, and maybe tear up as they share their journey, leadership lessons, and the power of doing business with heart.

🧼 Key Topics:

• How a friendship became a business partnership
• Their grime scene: Hiring without systems and zero boundaries
• The mental and emotional toll of mismanaging a team
• Discovering CBF and implementing systems that actually work
• The empowered pay model and how it changed everything
• Building a team that believes in your vision
• The importance of vulnerability, vision, and intentional leadership
• Creating separation between business and personal relationships
• Their journey from chaos to 49% growth

Guest’s Information:

Learn more about:

• Hustled Up Podcast: https://www.hustleduppodcast.com/
• Chores and More: https://www.choresandmorellc.com/
• Chores & More TikTok: https://www.tiktok.com/@choresandmore
• CBF (Cleaning Business Fundamentals) – A business coaching program that helped understand what was missing and how to build systems that actually work.

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