This One Shift Will Make or Break Your Brand in 2025 | GaryVee Advertising Week Interview

This One Shift Will Make or Break Your Brand in 2025 | GaryVee Advertising Week Interview

This one’s for anyone in marketing who’s still clinging to outdated tactics.

I sat down for a conversation at Advertising Week and went deep on how the industry is changing — fast. From the collapse of social media as we knew it to the rise of live shopping, AI influencers, and attention-based algorithms, this episode covers where marketing is actually going, not where people wish it was going.

I also break down why most creative still fails, how data and attention go hand in hand, and what brands need to start doing right now to stay relevant in the era of "interest media."



👀 We talk about:

  • Why creative is finally being held accountable

  • The myth of "brand vs. performance" in today’s ecosystem

  • How to actually use data without losing intuition

  • The rise of AI influencers and live shopping

  • Why I don’t romanticize any platform — just where the attention is


If you work in marketing, own a brand, or just want to understand the real landscape — this is required listening. Let’s go.

Jaksot(3444)

The Real Game of Attention in 2025 | RightNOW Keynote

The Real Game of Attention in 2025 | RightNOW Keynote

In this bonus clip from the RightNOW 2025 keynote, GaryVee breaks down why most entrepreneurs and brands miss the mark when it comes to attention. From ignoring the reality of how people actually cons...

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How to Overcome Fear in Business and Build Unstoppable Confidence | Tea with GaryVee Ep #81

How to Overcome Fear in Business and Build Unstoppable Confidence | Tea with GaryVee Ep #81

In this episode, GaryVee tackles one of the biggest roadblocks in business: fear. From worrying about what others think to hesitating on bold decisions, he breaks down how to flip fear into confidence...

21 Elo 202536min

The Entrepreneur’s Edge on AI, Social Media and Business Q&A | RightNOW 2025 Keynote PART 2

The Entrepreneur’s Edge on AI, Social Media and Business Q&A | RightNOW 2025 Keynote PART 2

In this Q&A session from RightNOW 2025, GaryVee joins Monica Sullivan and the audience to answer real questions about entrepreneurship in the age of AI and social media. Building on the keynote, this ...

20 Elo 202523min

The Entrepreneur’s Edge in the AI & Social Media Era | RightNOW 2025 Keynote PART 1

The Entrepreneur’s Edge in the AI & Social Media Era | RightNOW 2025 Keynote PART 1

In this keynote from RightNOW 2025, GaryVee joins Monica Sullivan to share practical strategies for entrepreneurs on how to adapt and win in the age of social media and AI. From the concept of "day tr...

19 Elo 202538min

Redefining Leadership and Emotional Intelligence in Business 2025

Redefining Leadership and Emotional Intelligence in Business 2025

In this interview, GaryVee challenges outdated ideas of leadership and dives into why emotional intelligence, self-awareness, and vulnerability are no longer optional in business. He shares how redefi...

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The Habits of Winning Entrepreneurs / Why You Should Give Away More For Free | 2018

The Habits of Winning Entrepreneurs / Why You Should Give Away More For Free | 2018

This is one of the top 10 throwback episodes, originally from 2018.This section out of a business meeting I had with Hip Hop artist Racks really shows the value you get in return for giving away your ...

17 Elo 202510min

How To Make Every Penny Work Like a Dollar | IFA Keynote Las Vegas, NV 2019

How To Make Every Penny Work Like a Dollar | IFA Keynote Las Vegas, NV 2019

This is one of the top 10 throwback episodes, originally from 2019.A lot of companies are going to go out of business over the next decade for one main reason:Humans don’t like change.If you’re plan t...

16 Elo 202552min

10 Ways to Have a Winner's Mindset

10 Ways to Have a Winner's Mindset

I want to help all of you guys be the best version of yourself ... this episode is a mash-up of 10 of my "ideologies". Please listen closely as I really think these next 20 minutes can help you take t...

15 Elo 202518min

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