The $30M One-Pager: How Top Reps Build Business Cases That Actually Close | Bite-Sized Tactics

The $30M One-Pager: How Top Reps Build Business Cases That Actually Close | Bite-Sized Tactics

Nate’s Business Case Template One of the largest deals Nate (Co-Founder @ Fluint & Chief Growth Office @ Global Venture Network) ever closed—$30M—was won with a single, unbranded page. No logos. No design. Just black text on white paper. Why? Because it felt internal to the customer—not like a vendor pitch. The structure? Just 5 parts: 1. Priority-Driven Headline – Use the exec’s own language 2. Problem Statement – Frame the problem in a way that aligns with what you uniquely solve 3. Recommended Approach – Highlight 3 key things only you can do differently 4. Target Outcomes – Flip the problem into clear, metric-driven results 5. Required Investment – Be honest about time, money, and effort—don’t minimize it The key? Anchor the entire narrative in what the executive already cares about. If it sounds like an internal initiative, it gets bought in like one. RESOURCES DISCUSSED ⁠⁠⁠Join our weekly newsletter⁠⁠⁠⁠ ⁠⁠⁠Things you can steal⁠⁠⁠ Save $50 on any 30MPC course⁠⁠⁠ with code “PODCAST” Nate's Business Case

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#163 - Mapping the path to close and navigating to your destination (Justin Solis, Enterprise Account Executive @ Pave)

#163 - Mapping the path to close and navigating to your destination (Justin Solis, Enterprise Account Executive @ Pave)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Start your demos by setting the scene. Orient your buyer as to who they are in the demo and ...

12 Huhti 202332min

#162 - Playbook: The Multithreading Playbook

#162 - Playbook: The Multithreading Playbook

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 WHAT YOU'LL HEAR The Golden Path Top Down Selling Bottom-Up Selling RESOURCES DISCUSSED Join our weekly newslette...

5 Huhti 202340min

#161 - Club Playbook: Scaling email personalization (Charly Johnson)

#161 - Club Playbook: Scaling email personalization (Charly Johnson)

Download Charly Johnson’s Cold Email Drip Templates ACTIONABLE TAKEAWAYS Section 1 - Research: Have the top 5 things you look for ready to go and jot down the templates you’ll use for each. Section...

4 Huhti 202313min

Product Roadmap: Q2 2023

Product Roadmap: Q2 2023

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

3 Huhti 202318min

#160 - Optimizing your time-consuming sequences (Sam Nelson, Founder @ SDRLeader.com)

#160 - Optimizing your time-consuming sequences (Sam Nelson, Founder @ SDRLeader.com)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Download Sam's Agoge Sequence FOUR ACTIONABLE TAKEAWAYS Analyze a low performer's time allocation to identify areas f...

29 Maalis 202327min

#159 - Building trust when selling at early-stage companies (Miles Kane, VP, Sales @ Tenderly)

#159 - Building trust when selling at early-stage companies (Miles Kane, VP, Sales @ Tenderly)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS Grow your existing pipeline 50% by asking for referrals. Use these 3 common PLG (product-le...

22 Maalis 202332min

#158 - Building your sales process step by step (Luke Floyd, Sr. Account Executive @ Deel)

#158 - Building your sales process step by step (Luke Floyd, Sr. Account Executive @ Deel)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Download Luke's Recap Email Templates FOUR ACTIONABLE TAKEAWAYS Build your sales process out step by step. This will ...

15 Maalis 202333min

#157 - Structuring the steps of your discovery call (Krysten Conner, Enterprise Account Executive @ UserGems)

#157 - Structuring the steps of your discovery call (Krysten Conner, Enterprise Account Executive @ UserGems)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 UserGems’ Job Change Sequence FOUR ACTIONABLE TAKEAWAYS Start with a menu of pain: the 3 biggest problems that any gi...

8 Maalis 202330min

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