Nintendo's Big Bet on Switch 2
Big Take3 Kesä

Nintendo's Big Bet on Switch 2

The Nintendo Switch has generated some $100 billion in sales for the Japanese gaming giant since its launch in 2017, propelling the company’s shares to record highs.

Now the game-maker is under pressure to do even better with the new Switch 2, out this week. On today’s Big Take Asia Podcast, Bloomberg Opinion’s Gearoid Reidy joins host K. Oanh Ha to talk about why the Switch 2 is so important to Nintendo’s business and whether it can live up to the hype.

Read more: If the Switch 2 Stumbles, Nintendo Has No Plan B

Watch, from Originals: Nintendo’s High-Stakes Bet on the Switch 2

Further listening: A Turning Point in Trump’s Trade War

See omnystudio.com/listener for privacy information.

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A Uranium Mine, the Navajo Nation and a Six-Month Standoff

A Uranium Mine, the Navajo Nation and a Six-Month Standoff

On Wednesday, the Navajo Nation and the mining company, Energy Fuels Inc., announced a new agreement detailing how uranium could be transported through tribal lands. The agreement ends a stalemate between the two parties. And it comes at a time when interest in nuclear energy — and the cost of the uranium that fuels it — is surging. On today’s Big Take podcast, Bloomberg’s Jacob Lorinc joins host Sarah Holder to break down the painful history of uranium mining in the Navajo Nation and what the dispute reveals about the human costs of “clean power.” Read more: Uranium Fever Collides With Industry's Dark Past in Navajo CountrySee omnystudio.com/listener for privacy information.

30 Tammi 16min

How Trump and Musk Are Testing Boeing’s Path to Recovery

How Trump and Musk Are Testing Boeing’s Path to Recovery

It’s been a tough stretch for Boeing. Its new CEO Kelly Ortberg is trying to rebuild public trust and turn the company’s finances around, all while navigating pressure from President Trump to deliver new Air Force One jets and working with the founder of one of Boeing’s chief rivals, Elon Musk. On today’s Big Take podcast, Bloomberg senior aerospace reporter Julie Johnsson joins host David Gura to explain the turbulent road ahead for the US planemaker. Read More: Elon Musk’s Air Force One Scrutiny Tests Boeing’s Path to RecoverySee omnystudio.com/listener for privacy information.

29 Tammi 13min

Tariffs Could Hit Canada Soon. Its Ex-Finance Minister Wants to Hit Back

Tariffs Could Hit Canada Soon. Its Ex-Finance Minister Wants to Hit Back

Chrystia Freeland sent shockwaves through Canada when she resigned as Prime Minister Justin Trudeau’s Finance Minister in December. Her public resignation letter blasted Trudeau for not doing enough to prepare for the second Trump administration. Now, she’s running to replace him. Freeland sat down with Big Take host David Gura in Toronto on Tuesday to discuss her views on US-Canada trade, and how she says she would negotiate with Trump if she becomes Canada’s next leader.See omnystudio.com/listener for privacy information.

28 Tammi 33min

The DeepSeek Freak Out

The DeepSeek Freak Out

The AI chatbot from DeepSeek, a Chinese company, rocketed to the top of US app stores over the weekend — and sent US tech shares plummeting Monday morning. The US has been trying to choke off China’s access to cutting-edge AI chips, but DeepSeek claims it’s still managed to develop tech that rivals ChatGPT and its competitors at a fraction of the cost. Today on the show, Bloomberg’s Jackie Davalos on what DeepSeek’s models can do, why they’ve sent tech stocks tumbling — and what kind of pressure they could put on the US AI industry.See omnystudio.com/listener for privacy information.

27 Tammi 17min

Influencers Fueled Zyn’s Rise. Could the Attention Backfire?

Influencers Fueled Zyn’s Rise. Could the Attention Backfire?

Zyn nicotine pouches hit the market as a run-of-the-mill tobacco-replacement product, but over the past few years, they’ve gone viral thanks to so-called “Zynfluencers”: content creators who post about Zyn. They’re not paid by Zyn’s parent company Philip Morris, and while the online hype has likely helped sales, it also presents risks for the tobacco giant. Today on the show, Bloomberg Businessweek writer Ellen Huet joins host Sarah Holder to discuss what could become an existential question: Can the company ride the Zynfluencer wave without getting in trouble if kids get hooked? Read more: Zyn’s Online Hype Risks Leading to the Nicotine Pouches’ DownfallSee omnystudio.com/listener for privacy information.

24 Tammi 16min

Is Work From Home Officially Over?

Is Work From Home Officially Over?

As President Trump and JPMorgan CEO Jamie Dimon require workers to come back to the office full-time, the costs and benefits of remote versus in-office work are still up for debate. Bloomberg’s work and management editor Heather Landy says many CEOs are at odds with their employees and what they want. On today’s Big Take podcast, Landy joins host David Gura to explain what’s behind the return-to-office trend and how US workers feel about it.See omnystudio.com/listener for privacy information.

23 Tammi 14min

The Most Influential Person in Davos Isn’t There

The Most Influential Person in Davos Isn’t There

With Donald Trump back in the White House, global business leaders attending the World Economic Forum’s annual meeting in Davos, Switzerland this week seem to be falling into line with the US president’s “America First” agenda. Today on the show, host David Gura talks to Bloomberg’s Ted Mann about Trump’s influence over Davos, and the CEOs who missed the opening of the conference — including Elon Musk, Jeff Bezos and Mark Zuckerberg — but had front-row seats at his inauguration. Read more: ‘Which Time Were You Lying?’: The Great CEO Flip-Flop Over Trump Hits Davos Further listening: Davos Is Learning the ‘Art of the Deal’ With TrumpSee omnystudio.com/listener for privacy information.

22 Tammi 14min

Americans Flocked to RedNote as the TikTok Ban Loomed. Will the Party Last?

Americans Flocked to RedNote as the TikTok Ban Loomed. Will the Party Last?

The US ban on TikTok saw millions of users – predominantly Americans – flock to another Chinese social media platform: Xiaohongshu, also known as RedNote. So far, the vibe between Chinese and American users has been convivial. But can the good times last? On today’s Big Take Asia Podcast, host K. Oanh Ha is joined by a TikTok user from Mississippi who recently joined RedNote and by Bloomberg reporter Gao Yuan to discuss what this sudden influx means for the app, its users and China’s censorship machine. Read more: TikTok Refugees in US Test Xi’s Firewall While Embracing ChineseFurther listening: Inside Microsoft’s Censorship of Bing in ChinaSee omnystudio.com/listener for privacy information.

21 Tammi 17min

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