Ep 28: Ryan Detert, CEO & Founder - Influential

Ep 28: Ryan Detert, CEO & Founder - Influential

What happens when the world’s largest influencer marketing company gets acquired by a global powerhouse? We’ve got the inside scoop! In our latest episode of The Snarketing Podcast, we sit down with Ryan Detert, Founder & CEO of Influential, for his first podcast interview since the big news broke: Publicis has acquired Influential! 🦁


Here’s what you’ll discover in this must-listen episode:


🔍 The $35 Billion Influencer Marketing Revolution: How this industry is transforming the way brands connect with audiences.


🏆 Why Micro and Nano Influencers Rule: The surprising sweet spot that’s driving the biggest returns in influencer marketing.


💰 Monetizing Niche Accounts: Ryan’s journey from creator to CEO and the secrets behind turning niche passions into profitable businesses.


🤝 Partnerships That Pay Off: The five-year “dress rehearsal” with Publicis that led to a game-changing acquisition.


🔮 The Future of Influencer Marketing: Insights from Ryan’s experience at the White House Creator Economy Summit and what’s next for the industry.


This episode is packed with insights that every marketer, entrepreneur, and creator needs to hear. Whether you're looking to sharpen your strategy or just want to hear from one of the industry’s top minds, this conversation is not to be missed.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(76)

Ep 74: Adam Puchalsky - President, Blink49 Brand Studio

Ep 74: Adam Puchalsky - President, Blink49 Brand Studio

Branded content isn't a side hustle anymore, it's becoming the main event. Adam Puchalsky, President of Blink49 Brand Studio, joins Matt Wurst and Valerie Vespa to break down how brands, creators, and...

1 Syys 48min

Snark Snack 2: Bread Baking and Instagram-Making

Snark Snack 2: Bread Baking and Instagram-Making

Snark Snack # 2 isn't the first pancake, but it does start with pancakes and ends with real questions: Do SMBs have to be creators... And are creators becoming production companies? Matt's neighbor is...

20 Elo 3min

Ep 73: Liane Nadeau - Chief Media & Investment Officer at Digitas North America

Ep 73: Liane Nadeau - Chief Media & Investment Officer at Digitas North America

Liane Nadeau, Chief Media and Investment Officer at Digitas North America, joins Matt Wurst and Valerie Vespa on the Snarketing Podcast to talk networked experiences, the death of channel planning, ad...

12 Elo 46min

Snark Snack 1: Highway Mangos and Subway Fortune Cookies

Snark Snack 1: Highway Mangos and Subway Fortune Cookies

The first "Snark Snack" is here. The off-mic conversations Matt Wurst and Valerie Vespa have been having for years, now on the record. Episode 1 riffs on selling mangos in traffic and somehow ends wit...

4 Elo 2min

Ep 72: Scott Goodson & Steve Scutellaro - StrawberryFrog Chairman & CEO

Ep 72: Scott Goodson & Steve Scutellaro - StrawberryFrog Chairman & CEO

StrawberryFrog founder Scott Goodson and new CEO Steve Scutellaro join Matt Wurst and Valerie Vespa on Snarketing for a rare two-guest conversation on succession, independence, and the future of agenc...

29 Heinä 52min

Ep 71: Dave Kersey - Global Head of Media at SharkNinja

Ep 71: Dave Kersey - Global Head of Media at SharkNinja

SharkNinja Global Head of Media Dave Kersey joins the Snarketing Podcast to break down how one of the fastest-moving brands in consumer products runs media without a traditional media plan. Dave talks...

15 Heinä 49min

Ep 70: Micky Ogando - Founder/CCO at Bakery

Ep 70: Micky Ogando - Founder/CCO at Bakery

Micky Ogando, Founder and Chief Creative Officer of Austin agency Bakery, joins Matt Wurst and Valerie Vespa on the Snarketing Podcast to talk craft, AI, weird hiring, holding-company chaos, and why h...

1 Heinä 47min

Ep 69: Cannes Lions 2026 Preview Episode

Ep 69: Cannes Lions 2026 Preview Episode

Cannes Lions week is here, and this one's a little different. No guest, no agenda, just Matt and Val running their own half-length 2026 Cannes preview before everyone scatters to the South of France.T...

17 Kesä 25min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
vallattomat
psykopodiaa-podcast
mimmit-sijoittaa
rss-rahapodi
rss-rahamania
ostan-asuntoja-podcast
rss-oivalluksia-rahasta-elamasta
lakicast
hyva-paha-johtaminen
rss-sami-miettinen-neuvottelija
rss-paasipodi
rss-pinnan-alle
rss-karon-grilli
pomojen-suusta
oppimisen-psykologia
leadcast
rss-yritys-ja-erehdys
rss-lentopaivakirjat
rss-inderes