762 | SEO News from the EDGE | Week of 6.2.2025

762 | SEO News from the EDGE | Week of 6.2.2025

WordPress hits play after a messy pause, but is it too little, too late for the CMS giant? Meanwhile, Google's AI experiments are changing the rules for email marketing, local search, and desktop Discover, leaving marketers everywhere scrambling for a playbook that doesn't exist.

Erin and SEO pro Cindy Krum break down WordPress's mudslinging match with WP Engine and the quiet return to development, all while raising eyebrows over community trust. We check on Google's ever-evolving SERPs—AI Overviews, the deployment of Discover on desktop, and the not-so-sneaky ways impressions and clicks are decoupling faster than you can say "zero-click search." Added to the mix: AI's impact on your inbox and why we might all end up living the "Dead Internet Theory."

Is SEO on life support or just evolving (again)? We debate the rosy new journey-centric approach while side-eyeing Google's "trust us, bro" attitude toward data transparency. Buckle up for a rapid-fire tour through the SEO wilderness—tracking AI hallucinations, local search creepiness, and why "hyper-personalization" might not sell more cannolis after all.

News from the EDGE:

[00:03:22] WordPress Unpauses Development - but is it out of time?

[00:08:05] Google Discover on Desktop

[00:12:53] AI is Making a Major Impact on Email Marketing

[00:16:57]  Title Sponsor: Site Strategics

SEO News from the EDGE:

[00:20:01] The Great Decoupling Of Google Search

[00:26:06] AI Overviews Research: How Google's AI Answers Vary Across Five States

[00:32:07] AI and Local Search: The New Rules of Visibility

[00:37:49] Sponsor: WAIKAY from InLinks

[00:40:33] Google Search Console to Show AI Mode Performance

[00:46:01] Is SEO Still Relevant In the AI Era?

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

Inlinks https://edgeofthewebradio.com/waikay

Follow Us:

X: @ErinSparks

X: @Suzzicks

X: @TheMann00

X: @EDGEWebRadio

Jaksot(843)

730 | News from the EDGE | Week of 11.25.2024

730 | News from the EDGE | Week of 11.25.2024

Ori Zilbershtein joins the EDGE as a guest to go over the news this week. We crack open a number of Google News pieces from around the marketing space. Some quick takeaways: Make sure you use WhatsApp...

28 Marras 202440min

729 | EDGE Tool Series: SEOGets w/ Matthew Mellinger

729 | EDGE Tool Series: SEOGets w/ Matthew Mellinger

We have started a new series on EDGE of the Web. We're focusing on marketing tools that we love! Hopefully, you'll love them just as much as we do. First up: SEOGets.com Mathew Mellinger, Co-Founder o...

27 Marras 20241h 8min

728 | News from the EDGE | Week of 11.18.2024

728 | News from the EDGE | Week of 11.18.2024

What is Google's latest shake-up? The Page Experience Report's exit from Search Console. This week, we are joined by the insightful Lidia Infante from SurveyMonkey, as we explore the headlines in the ...

22 Marras 202447min

727 | AI Prompt Engineering Tactics w/ Britney Muller

727 | AI Prompt Engineering Tactics w/ Britney Muller

We're in the second segment of our interview with the AI engineering powerhouse Britney Muller. We discuss the fascinating interplay of creativity and technical prowess in AI prompt engineering Britta...

21 Marras 202444min

726 | News from the EDGE | Week of 11.11.2024

726 | News from the EDGE | Week of 11.11.2024

Literally, if you have to check your legalese, check the site you have on the package, Mattel! Top news of the week in digital marketing and AI. Matt Mullenweg gets trolled by a mock website based on ...

14 Marras 202430min

725 | Semrush Acquires Search Engine Land | What's Next?

725 | Semrush Acquires Search Engine Land | What's Next?

This is the first for EDGE of the Web, which has the top brass from Search Engine Land! Erin welcomes the impressive panel featuring: Marc Sirkin, CEO of Third Door Media, Danny Goodwin, Editorial ...

12 Marras 202448min

724 | News from the EDGE | Week of 10.28.2024

724 | News from the EDGE | Week of 10.28.2024

Mordy's back with the EDGE after his holiday and throws out hot takes and Captain Obvious moments on the show. We cover the news of the week: AI Overviews that are rolling out in 100+ countries (excep...

1 Marras 202447min

723 | Concepts, Philosophies, and the Future of AI w/ Britney Muller

723 | Concepts, Philosophies, and the Future of AI w/ Britney Muller

Britney Muller rejoins the EDGE to weigh in on the progress of AI and LLMs for use in marketing, the over-hyped announcements to Google's transformative papers, and the ethical dilemmas in AI developm...

1 Marras 202445min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
rss-rahapodi
mimmit-sijoittaa
ostan-asuntoja-podcast
herrasmieshakkerit
rss-neuvottelija-sami-miettinen
rss-h-asselmoilanen
rahapuhetta
rss-rahamania
oppimisen-psykologia
pomojen-suusta
rss-lahtijat
rss-laakispodi
sijoituspodi
rss-porssipuhetta
rss-markkinointitrippi
rss-merja-mahkan-rahat
rss-sisalto-kuntoon
rss-inderes