Inside the Playbook: Jessie Reyez on The True Story Behind The Song 'Figures'

Inside the Playbook: Jessie Reyez on The True Story Behind The Song 'Figures'

We revisit the origin story of Jessie Reyez’s breakout hit “Figures” from a chance car ride in Sweden to a full-blown industry bidding war.

It’s a behind-the-scenes look at how one song sparked a movement, shifting careers and commanding attention across major labels. We explore the key moments that shaped the journey: gut decisions, hard conversations, and the conviction it takes to bet on yourself.

This clip also unpacks the artist-manager relationship and the non-negotiables that shaped Jessie’s path: authenticity, respect, and control. A powerful story about creative instinct, industry leverage, and building with integrity.

A conversation like this doesn't come cheap.


Listen to the full episode here -

Spotify:

https://open.spotify.com/episode/2hAbFlAG4IT6uL0MTaZEQR?si=4a40xtKHSEKbCJWS_JwG0w


Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook

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The Manager’s Playbook 035: Dan Gonzalez - Business Managers vs. Artist Managers, Catalogs, Royalties, Taxes & Wealth Strategy

The Manager’s Playbook 035: Dan Gonzalez - Business Managers vs. Artist Managers, Catalogs, Royalties, Taxes & Wealth Strategy

In this episode of The Manager’s Playbook, Mauricio Ruiz sits down with his own business manager, Dan Gonzalez, to uncover the financial backbone of an artist’s career.Dan explains why business manage...

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Inside the Playbook: Hit-Boy & Nima Nasseri on Breaking Contracts, Momentum & the Music Biz Today

Inside the Playbook: Hit-Boy & Nima Nasseri on Breaking Contracts, Momentum & the Music Biz Today

Hit-Boy has leveled up, not just as a producer, but as a person.In this conversation, he talks about upgrading his lifestyle and workspace to unlock peak creativity, balancing fatherhood with a relent...

18 Elo 202514min

Inside the Playbook: Hit-Boy & Nima Nasseri on The Hidden Truth About Record Labels, Streaming & Artist Leverage

Inside the Playbook: Hit-Boy & Nima Nasseri on The Hidden Truth About Record Labels, Streaming & Artist Leverage

Ownership isn’t just a buzzword. It’s the difference between building a career you control and one that controls you.In this clip, Hit-Boy, his manager Nima Nasseri, and I break down the mechanics of ...

17 Elo 202515min

Inside the Playbook: Hit-Boy & Nima Nasseri on The Dark Side of Music Publishing Deals

Inside the Playbook: Hit-Boy & Nima Nasseri on The Dark Side of Music Publishing Deals

Hit-Boy spent 18 years locked in one of the toughest publishing deals in the music business, a contract built on outdated MDRC terms that kept him working without a clear finish line.In this conversat...

16 Elo 202515min

Inside the Playbook: Hit-Boy & Nima Nasseri on Setting Healthy Boundaries in Music and Family

Inside the Playbook: Hit-Boy & Nima Nasseri on Setting Healthy Boundaries in Music and Family

Grammy-winning producer Hit-Boy is building more than music; he’s building worlds.In this conversation, he talks about his shift from making beats to creating immersive film experiences, the hard less...

15 Elo 202516min

The Manager’s Playbook 034: Hit-Boy & Nima Nasseri - Breaking Free from an 18-Year Publishing Deal & Building an Independent Empire

The Manager’s Playbook 034: Hit-Boy & Nima Nasseri - Breaking Free from an 18-Year Publishing Deal & Building an Independent Empire

Grammy-winning producer Hit-Boy opens up about escaping an 18-year publishing deal, one of the most restrictive contracts in music, and the lessons learned along the way. He shares the mental toll of ...

13 Elo 20251h 35min

Inside the Playbook: Chris Taylor on The Record Label That Saved Metric’s Career

Inside the Playbook: Chris Taylor on The Record Label That Saved Metric’s Career

Chris Taylor takes us inside Metric’s improbable rise, from repeated label rejections to breaking through as one of Canada’s most influential indie bands. In the early 2000s, after failed demo deals w...

11 Elo 202513min

Inside the Playbook: Chris Taylor on His Biggest Mistake with Last Gang Records

Inside the Playbook: Chris Taylor on His Biggest Mistake with Last Gang Records

Chris Taylor’s path has been anything but linear: lawyer, label founder, and music executive with a global footprint.In this clip of The Manager’s Playbook, he shares how he scaled a thriving legal pr...

10 Elo 202516min

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