#366: Stop Pricing Like A Big Dumb Stupid Idiot
6 Figure Creative10 Kesä 2025

#366: Stop Pricing Like A Big Dumb Stupid Idiot

”Oh look — Bronze, Silver, and Gold. Because what this $5,000 problem really needed was a damn menu.” When you offer three-tiered pricing because “that’s how pricing psychology works, right?”… All you’re doing is giving your best clients more questions, more confusion, and a way to spend less money. You’re not a SaaS. You’re not a wedding cake. And tiered pricing? That's just ONE of six "big, dumb stupid idiot" pricing mistakes in this week's podcast episode. Step into the “Pricing Confessional” with me to talk about the mistakes we’re all kinda ashamed of: “I’m in a place where I say yes to anything I can get my hands on.” “I’ve generally undercharged throughout my career.” “I’ve allowed clients to negotiate lower rates.” “I would love to raise that rate but this is what I’m comfortable with right now.” “I have not had a very consistent pricing structure — everything has been too custom.” Sound familiar? You know it’s dumb. Let’s fix it. It’s time to STOP pricing like a big dumb stupid idiot and START being smarter about your pricing so you can actually attract and close those high-end clients you want. For full show notes, visit https://6figurecreative.com/366

Jaksot(400)

#32: The 5 Types of Audio Income

#32: The 5 Types of Audio Income

Consistent income is something that all of us strive for but most of us struggle with. While there are plenty of ways to make money in the audio industry, how do you know which one is right for you? ...

19 Kesä 201848min

#31: Overcoming Self-Doubt, Imposter Syndrome, And A Lack Of Self-Confidence In The Studio

#31: Overcoming Self-Doubt, Imposter Syndrome, And A Lack Of Self-Confidence In The Studio

Self-doubt is the biggest enemy to success that we see in our community. This is something that has prevented a lot of us from achieving our goals. If you’re unable to get out of your own damn way, ...

12 Kesä 201849min

#30: 11 Highly-Effective Negotiation Tactics Any Audio Professional Can Use

#30: 11 Highly-Effective Negotiation Tactics Any Audio Professional Can Use

Whether you realize it or not, you negotiate with people nearly every day of your life. Even if you refuse to negotiation, you’re STILL using negotiation tactics. In today’s episode, you’ll learn 11 n...

5 Kesä 201854min

#29: 12 Amazing Tools To Help You Run A Profitable Home Studio

#29: 12 Amazing Tools To Help You Run A Profitable Home Studio

We’ve all heard the quote “The right tool for the right job.” Well this especially true if you’re looking to optimize your business and grow it at an exponential level. In this episode, Brian and Ch...

29 Touko 201850min

#28: Warren Huart: Advice From A Multi-Platinum Producer With 196,000 YouTube Subscribers

#28: Warren Huart: Advice From A Multi-Platinum Producer With 196,000 YouTube Subscribers

Warren Huart has worked with bands like The Fray, Korn, and Aerosmith, and he’s worked on movies like Inglourious Basterds and Transformers. Further adding to his clout is his success on YouTube. With...

22 Touko 201836min

#27: Saving Over $3,000 Per Month By “Downsizing To Profitability”: Matt Boudreau’s Story

#27: Saving Over $3,000 Per Month By “Downsizing To Profitability”: Matt Boudreau’s Story

If you had the chance to run your studio out of a fancy commercial facility designed by Bill Putnam, would you take it? Most of us would jump at the chance...but is this the right move? Matt Boudrea...

15 Touko 20181h 3min

#26 Systems You Can Implement TODAY In Order To Help Your Business Run More Efficiently

#26 Systems You Can Implement TODAY In Order To Help Your Business Run More Efficiently

Building great systems into your business will eliminate many of the unnecessary friction points that are holding you back from reaching your true potential. In this episode, Brian and Chris break dow...

8 Touko 20181h 4min

#25: What If You Were Starting Over In A New City WITHOUT Friends, Connections, or Gear?

#25: What If You Were Starting Over In A New City WITHOUT Friends, Connections, or Gear?

In this episode, Chris and Brian live out a hypothetical scenario where they join the witness protection program, move to a new city and start their audio careers from scratch. Find out what they woul...

1 Touko 201859min

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