#77 Building Partner Operations from Scratch – with Hassan Irshad, CEO of RevInfinity
RevOps Lab21 Huhti 2025

#77 Building Partner Operations from Scratch – with Hassan Irshad, CEO of RevInfinity

Hassan Irshad, Founder & CEO of RevInfinity and longtime RevOps leader, joins the podcast to shed light on one of the most overlooked pillars in revenue operations: Partner Ops. From building channel ecosystems from scratch to enabling partners and tracking ROI, Hassan walks us through the operational frameworks and tooling that power modern partner programs—and explains why it’s time for RevOps teams to stop ignoring this high-impact lever.


We cover:

  • What Partner Operations is and why it's a strategic RevOps pillar

  • How partnerships accelerate deals, increase ACV, and improve win rates

  • Common partnership models (referrals, integrations, strategic alliances)

  • How to measure partner-influenced vs. partner-sourced pipeline

  • Tools of the trade: PRMs, Salesforce integrations, and Crossbeam

  • Avoiding channel conflict and designing fair compensation structures

  • The 3 tips every RevOps team should know before launching a partner motion

Hassan Irshad on LinkedIn: https://www.linkedin.com/in/hassan-irshad-5b0a6840/

Free RevOps resources: https://www.getweflow.com/revops

Janis on LinkedIn: https://www.linkedin.com/in/janiszech

Phillip on LinkedIn: https://www.linkedin.com/in/philippstelzer


Chapters:

(00:00:00) Introduction

(00:02:21) What is Partner Ops and Why It Matters

(00:05:39) The Shift in Buyer Behavior & the Role of Ecosystems

(00:07:46) Case Study: Building Partner Ops at Fundraise Up

(00:10:37) When to Start Thinking About Partner Ops

(00:13:53) Partner Models Explained: Referral, Channel, Integration, Strategic

(00:18:42) How to Track Attribution, Compensation, and ROI

(00:22:20) Partner Enablement and the Role of PRMs

(00:25:08) Common Challenges: Alignment, Visibility, Data Chaos

(00:32:00) Designing Incentives & Avoiding Channel Conflict

(00:36:00) Top 3 Tips for Getting Started in Partner Ops
(00:39:00) Book Recommendation: Ecosystem-Led Growth by Bob Moore

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(119)

#46 From B2C to B2B: How to switch GTM motions - with Jordan Shaheen, Head of Revenue Strategy at Candid

#46 From B2C to B2B: How to switch GTM motions - with Jordan Shaheen, Head of Revenue Strategy at Candid

Jordan Shaheen, Revenue Strategy Lead at Candid, shares his experiences on leading a significant shift from a B2C to a B2B go-to-market strategy. Jordan explains how his team managed this transition, ...

16 Syys 202445min

#45 Building the largest RevOps community in the World - with Matthew Volm, CEO & Co-Founder at RevOps Co-op

#45 Building the largest RevOps community in the World - with Matthew Volm, CEO & Co-Founder at RevOps Co-op

Matt Volm, CEO and Co-Founder of RevOps Co-op, joins the podcast to discuss the incredible growth of the global RevOps community. Matt shares insights into how the community supports RevOps profession...

10 Syys 202435min

#44 Measuring and Improving Sales Productivity - with Laura Fu, Head of Revenue Operations & Strategy at DevRev

#44 Measuring and Improving Sales Productivity - with Laura Fu, Head of Revenue Operations & Strategy at DevRev

Laura Fu, Head of Revenue Operations at DevRev, discusses her journey from the field to the back office, the intricacies of sales productivity, and the importance of leadership in driving team perform...

3 Syys 202437min

#43 The Revenue Operations Model - with Laura Adint and Sean Lane, Authors & RevOps Leaders

#43 The Revenue Operations Model - with Laura Adint and Sean Lane, Authors & RevOps Leaders

Laura Adint and Sean Lane, both seasoned RevOps leaders, discuss their experiences in revenue operations, the evolution of RevOps as a strategic function, and how their new book, The Revenue Operation...

27 Elo 202443min

#42 How to Build an Effective Sales Territory Plan - with Jeremy Donovan, Executive VP of RevOps Strategy at Insight Partners

#42 How to Build an Effective Sales Territory Plan - with Jeremy Donovan, Executive VP of RevOps Strategy at Insight Partners

In this episode: Jeremy Donovan, Executive Vice President of Revenue Operations Strategy at Insight Partners, joins us to discuss the intricacies of territory planning. With a wealth of experience in ...

20 Elo 202443min

#41 From High to Low Velocity Sales - Alexandra Schimpf, Director of Sales & Revenue Operations at Causaly

#41 From High to Low Velocity Sales - Alexandra Schimpf, Director of Sales & Revenue Operations at Causaly

Alexandra Schimpf, Director of Sales and Revenue Operations at Causaly, discusses her career transition from WP Engine to Causaly, the challenges and strategies in sales and revenue operations, and th...

13 Elo 202439min

#40 Strategic Board Meeting Preparation with Tom van Langen

#40 Strategic Board Meeting Preparation with Tom van Langen

Tom van Langen, Vice President of Revenue Operations at Ontinue, shares his insights on preparing, running, and following up on board meetings from a RevOps perspective. Drawing from his extensive exp...

6 Elo 202437min

#39 Customer success excellence at Hubspot - with Daphne Costa Lopez

#39 Customer success excellence at Hubspot - with Daphne Costa Lopez

Daphne Costa Lopez, Director of Customer Success at HubSpot, shares her extensive experience in customer success, discussing the evolution of customer success metrics, the importance of onboarding, an...

23 Heinä 202448min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
rss-rahapodi
mimmit-sijoittaa
rss-oivalluksia-rahasta-elamasta
psykopodiaa-podcast
rss-rahamania
ostan-asuntoja-podcast
rahapuhetta
rss-viisas-raha-podi
herrasmieshakkerit
hyva-paha-johtaminen
rss-lahtijat
rss-sami-miettinen-neuvottelija
oppimisen-psykologia
pomojen-suusta
sijoituspodi
lakicast
rss-karon-grilli
rss-sisalto-kuntoon
rss-asiakaskokemusklubi