From $500 Budgets to 6-Figure Wins: Influencer Marketing for Apps

From $500 Budgets to 6-Figure Wins: Influencer Marketing for Apps

In this episode, we’re joined by Marion Balinoff, a top consultant in performance-driven influencer marketing for mobile apps.

With 10+ years of experience and a track record of leading six-figure influencer campaigns for gaming studios like Ten Square Games, Wooga, and Socialpoint, Marion will share exactly how to launch and scale creator-led growth strategies. Whether you’re starting your first campaign or trying to scale influencer marketing as an indie team, this episode is packed with tactical advice.

We’ll cover all about formats, budget planning, influencer briefs, attribution tracking, and building long-term creator partnerships that actually move the needle.

You’ll Learn:

✅ How to choose the right creators for your app genre

✅ What to include in a killer influencer brief

✅ Budgeting strategies—from $500 to six-figure campaigns

✅ How to track success with MMP links, attribution & in-game KPIs

✅ Building long-term creator partnerships that drive ROI

Learn More:

https://www.linkedin.com/in/marion-balinoff/ng for Apps

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

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SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

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Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Jaksot(989)

Complete ASO Guide for Beginners 2025

Complete ASO Guide for Beginners 2025

Want to boost your app downloads and increase visibility in the App Store & Google Play? This step-by-step App Store Optimization (ASO) tutorial will show you exactly how to do that in 2025 and beyond!What you'll learn: 🚀 ✅ What ASO is & why it matters✅ The best keyword research strategies✅ How to analyze competitors✅ Tips to optimize your app title, subtitle & description✅ Secret ASO techniques to increase rankings🛠 Featured ASO Tool: https://asomobile.net/🎁 Save 40% with promo code: APPMASTERS40Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: ⁠https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

1 Huhti 202519min

Women in Tech: AI, Fundraising & Product Growth Strategies

Women in Tech: AI, Fundraising & Product Growth Strategies

In this special episode, we explore AI, tech, product strategies, fundraising, and app growth with two powerhouse women in tech—Imen Clark, founder of Prickly Pear Health, and Jenny Kay Pollock, co-founder of Women X AI.Imen is a tech entrepreneur specializing in AI, human-centered design, and digital health, leading innovations in UX, AR/VR, and neurotechnology. Jenny is a monetization expert with over a decade of experience helping tech companies scale revenue, launch subscriptions, and drive sustainable growth.Join us as we break down the entire fundraising process, the power of well-designed products, and the best AI tools to help you grow your app business.You will discover:✅A step-by-step guide to fundraising for tech startups✅How to leverage AI tools for product growth and user retention✅Proven strategies to scale revenue and boost app monetizationLearn More:Sign up to Beta Test Prickly Pear : https://pricklypear.io/ Women X AI: https://www.womenxai.com/ Connect with Jenny: https://www.jennykaypollock.com/Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: ⁠https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

29 Maalis 20251h 15min

Women in Tech: AI, Fundraising & Product Growth Strategies

Women in Tech: AI, Fundraising & Product Growth Strategies

In this special episode, we explore AI, tech, product strategies, fundraising, and app growth with two powerhouse women in tech—Imen Clark, founder of Prickly Pear Health, and Jenny Kay Pollock, co-founder of Women X AI.Imen is a tech entrepreneur specializing in AI, human-centered design, and digital health, leading innovations in UX, AR/VR, and neurotechnology. Jenny is a monetization expert with over a decade of experience helping tech companies scale revenue, launch subscriptions, and drive sustainable growth.Join us as we break down the entire fundraising process, the power of well-designed products, and the best AI tools to help you grow your app business.You will discover:✅A step-by-step guide to fundraising for tech startups✅How to leverage AI tools for product growth and user retention✅Proven strategies to scale revenue and boost app monetizationLearn More:Sign up to Beta Test Prickly Pear : https://pricklypear.io/ Women X AI: https://www.womenxai.com/ Connect with Jenny: https://www.jennykaypollock.com/Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: ⁠https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

29 Maalis 20251h 16min

How to Make Your New App Viral with No Budget

How to Make Your New App Viral with No Budget

Most people think you need a huge budget, press coverage, or a massive following to launch an app successfully. But what if I told you this young entrepreneur tested his product’s potential with just one tweet—and it worked?👉🏻 Here’s what you’ll learn:✅ The biggest challenges young entrepreneurs face & how to overcome them✅ How to validate your app idea with minimal effort✅ The key to balancing innovation and practicality when launching a product✅ The exact strategy to make your app go viral—without spending a dimeIf you’re building a startup or launching an app, this approach could change everything for you. Watch now! 🚀Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: ⁠https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

25 Maalis 202510min

Ex-Tinder’s Insights on the App’s $1B+ Monetization Strategy

Ex-Tinder’s Insights on the App’s $1B+ Monetization Strategy

In this interview, we will explore the exact monetization strategy that helped Tinder reach $1B+ in revenue. We’re joined by Ravi, a senior product executive with extensive experience at major tech giants like Tinder, Facebook, and Tripadvisor. Ravi will break down the strategy that helped Tinder evolve from a college campus app to a global dating powerhouse generating over $1 billion in annual revenue. We'll also dive into the intersection of mobile product strategy and artificial intelligence, exploring how these elements combine to create exceptional product experiences.You will discover:✅The monetization frameworks that scaled Tinder to $1B+ in revenue✅Effective product strategies for building a great user experience✅How to use AI to shape product development todayLearn More:Ravi’s Substack: Ravi on Producthttps://www.ravi-mehta.com/Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: ⁠https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

22 Maalis 202559min

Ex-Tinder’s Insights on the App’s $1B+ Monetization Strategy

Ex-Tinder’s Insights on the App’s $1B+ Monetization Strategy

In this interview, we will explore the exact monetization strategy that helped Tinder reach $1B+ in revenue. We’re joined by Ravi, a senior product executive with extensive experience at major tech giants like Tinder, Facebook, and Tripadvisor. Ravi will break down the strategy that helped Tinder evolve from a college campus app to a global dating powerhouse generating over $1 billion in annual revenue. We'll also dive into the intersection of mobile product strategy and artificial intelligence, exploring how these elements combine to create exceptional product experiences.You will discover:✅The monetization frameworks that scaled Tinder to $1B+ in revenue✅Effective product strategies for building a great user experience✅How to use AI to shape product development todayLearn More:Ravi’s Substack: Ravi on Producthttps://www.ravi-mehta.com/Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: ⁠https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

22 Maalis 20251h 5min

How He Scaled a Social App to $100K MRR & a 7-Figure Exit

How He Scaled a Social App to $100K MRR & a 7-Figure Exit

In this interview, we get into the strategies behind building and scaling a social media tool app to $100K MRR and achieving a 7-figure exit—all with a $1.5M Meta Ads budget.We are joined by Alex Vech, founder of Boost App Social, a platform that grew to $100K MRR and was recently acquired for a 7-figure exit. Alex will break down the entire journey—from building and scaling to selling the app. He’ll share what worked, what didn’t, and key lessons learned from spending $1.5M on Instagram ads to drive growth.Also, Alex will introduce screensdesign.com, his new AI-powered platform that unlocks the secrets of million-dollar iOS apps. With insights from 1,500+ subscription apps, it reveals the winning formulas for success.You will discover:✅Growth strategies that took Boost App Social to $100K MRR✅Lessons from spending $1.5M on Instagram ads✅Insights from analyzing 1,500+ subscription apps with AILearn More:Unlock the secrets of 1500+ million-dollar iOS apps:https://screensdesign.com/Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: ⁠https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

15 Maalis 202559min

How He Scaled a Social App to $100K MRR & a 7-Figure Exit

How He Scaled a Social App to $100K MRR & a 7-Figure Exit

In this interview, we get into the strategies behind building and scaling a social media tool app to $100K MRR and achieving a 7-figure exit—all with a $1.5M Meta Ads budget.We are joined by Alex Vech, founder of Boost App Social, a platform that grew to $100K MRR and was recently acquired for a 7-figure exit. Alex will break down the entire journey—from building and scaling to selling the app. He’ll share what worked, what didn’t, and key lessons learned from spending $1.5M on Instagram ads to drive growth.Also, Alex will introduce screensdesign.com, his new AI-powered platform that unlocks the secrets of million-dollar iOS apps. With insights from 1,500+ subscription apps, it reveals the winning formulas for success.You will discover:✅Growth strategies that took Boost App Social to $100K MRR✅Lessons from spending $1.5M on Instagram ads✅Insights from analyzing 1,500+ subscription apps with AILearn More:Unlock the secrets of 1500+ million-dollar iOS apps:https://screensdesign.com/Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: ⁠https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

15 Maalis 20251h 1min

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