#367: You’re Marketing Like A Big Dumb Stupid Idiot… Please Stop
6 Figure Creative17 Kesä 2025

#367: You’re Marketing Like A Big Dumb Stupid Idiot… Please Stop

You know those big dumb idiots in high school that pull the fire alarm? Yeah, that was me. Turns out I was just practicing for my freelance career. Because most freelancers treat marketing exactly like that fire alarm - you only pull it when everything's already on fire. When the clients have dried up, the leads have dried up, and you're in full-blown panic mode. Then things get busy again, the money starts flowing again, and something in your brain says, “We’re good, we don’t need to do this terrible ‘marketing’ thing anymore.” So you stop. Throw yourself into the work. Deliver for clients. Ghost your social media and your leads… 3 months later? Things are on fire again. Cue the alarm bells and the frantic panic-posting. This is the feast-and-famine cycle that is SO common - and that you yourself are fueling. You know it’s dumb. Let’s fix it. This week’s podcast episode is the third and final part in the “Big Dumb Stupid Idiot” Series, where I break down the 5 things that most creative freelancers are doing that keeps them stuck in the agonizing feast-or-famine cycle. We’ll talk about: Why most creative freelancers are SO allergic to marketing (and yet so very susceptible to it) The truth about lead magnets (and other ridiculous marketing myths) The "1-2-3" marketing routine that’s doable every day (even when you're swamped with client work) For full show notes, visit https://6figurecreative.com/367

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#392: Paid Ads vs Organic Content: What Actually Works in 2026?

#392: Paid Ads vs Organic Content: What Actually Works in 2026?

You know what's wild? I had three of my coaches (Richie, Dennis, and Rob) on the podcast this week to settle the organic vs. paid ads debate once and for all. Combined, they've spent tens of million...

9 Joulu 202543min

#391: Why You Keep Struggling with Feast or Famine (and How to Fix It for Good)

#391: Why You Keep Struggling with Feast or Famine (and How to Fix It for Good)

I need to tell you something you probably don't want to hear. You don't have a marketing problem. You have a leads problem. Let me prove it to you: You're generating less than 5 new leads per mo...

2 Joulu 202522min

#390: The 12 Freelance “Muscles” You’re Not Working Out

#390: The 12 Freelance “Muscles” You’re Not Working Out

Just because you're making money doesn't mean you're thriving as a freelancer. And if you're NOT making money? You're definitely not thriving. Here's what a thriving freelance business actually look...

25 Marras 202518min

#389: How To Give Yourself A Raise In 2026 (In 4 Steps)

#389: How To Give Yourself A Raise In 2026 (In 4 Steps)

You know that massive to-do list in your head? All those things you're "supposed" to do as a freelancer? New website. Social media content calendar. Cold outreach. Warm outreach. Lead magnets. Funne...

18 Marras 202531min

#388: The 5 Hidden Dangers That Can Wipe Out a 6-Figure Freelance Business

#388: The 5 Hidden Dangers That Can Wipe Out a 6-Figure Freelance Business

You can spend years building a wildly successful six-figure (or multi-six-figure) freelance business... Only to watch it crumble to dust. Not because you sucked at your craft. Not because you weren...

11 Marras 202533min

#387: How to Build a Portfolio That Attracts High-Paying Clients

#387: How to Build a Portfolio That Attracts High-Paying Clients

Most freelancers think: "The more work I show, the more clients I'll attract." But if you have a level 10 skillset working with level 5 clients… Your portfolio is gonna look level 6 at best. And it...

4 Marras 202529min

#386: The Goldilocks Pricing Rule for Freelancers (Not Too High, Not Too Low)

#386: The Goldilocks Pricing Rule for Freelancers (Not Too High, Not Too Low)

“Raise your gosh darn rates.” I literally have a podcast episode with this title. But that advice is not for everyone because raising your prices isn’t always the answer. Every freelancer has a “Go...

28 Loka 202534min

#385: Booked Solid? Here’s What Comes Next for (Some) Serious Creatives

#385: Booked Solid? Here’s What Comes Next for (Some) Serious Creatives

The vast majority of freelancers want one thing: more clients. But what if that’s not your biggest problem? What if you’re booked solid… And now the “good problem to have” is that you can’t ever ta...

21 Loka 202534min

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