#472 - Why You’re Losing Deals by Not Picking Up the Phone | Michelle Cecil

#472 - Why You’re Losing Deals by Not Picking Up the Phone | Michelle Cecil

Getting your buyer live on the phone isn’t old school—it’s elite. In this episode, Michelle Cecil, two-time President’s Club winner at Procore, shares how dialing instead of emailing builds trust, collapses timelines, and puts you back in control of your deals. Her approach proves that the phone isn’t dead—it’s your most underused weapon. 🎙 ACTIONABLE TAKEAWAYS: Don’t negotiate over email — Use a “carrot on a stick” to earn a callback, then close the gap in live conversation where nuance and urgency can thrive. Own the reference process — Prep your prospect and your customer, set the agenda, and run the call. You are the producer—don’t outsource the close. Call before big demos — Reach out to every stakeholder with a simple message: “I want this meeting to be worth your time.” You’ll get more replies than you think. JUST DO THIS: Pick one deal in your pipeline. Find a reason to call your champion today—and do it. MICHELLE’S PATH TO PRESIDENT’S CLUB: Commercial AE: 2X President’s Club winner with 11 consecutive fully ramped quarters at or above quota from day one as an AE. AE to Commercial Manager: Promoted 5 times internally from SDR to Enterprise AE to Manager demonstrating consistent growth, adaptability, and long-term impact. Commercial AE: In 8+ years, missed only 2 quarterly numbers RESOURCES DISCUSSED: Join our weekly newsletter Things you can steal Save $50 on any 30MPC course with code “PODCAST” Free Sales Templates, Scripts and Guides 30MPC Training: 30mpc.com/training JOB LISTINGS Account Executive (Sponsorships) Account Executive (Courses) Content Strategist

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#597 - How to Sell the Way Buyers Want to Buy | Lindsay Dougherty ft. Concensus

#597 - How to Sell the Way Buyers Want to Buy | Lindsay Dougherty ft. Concensus

Lindsay Dougherty shares how async selling helps enterprise reps create buyer momentum, speed up deals, and improve forecasting with short, strategic videos. Lindsay teaches us: 🎥 Send demo video...

6 Elo 31min

#596 - This Cold Email Formula Gets +20% Replies (Exact Templates)

#596 - This Cold Email Formula Gets +20% Replies (Exact Templates)

Introducing: The 30MPC Sales Enablement Program → https://www.30mpc.com/enablement -- Stop sending generic cold emails that rot in your prospect's spam folder. In this episode, Sam McKenna breaks...

4 Elo 19min

Introducing: The 30MPC Enablement Program

Introducing: The 30MPC Enablement Program

Introducing: The 30MPC Sales Enablement Program → https://www.30mpc.com/enablement Most sales training programs are an absolute waste of time. A trainer shows up, sprays a bunch of theoretical ...

3 Elo 5min

#595 - 6 Ways You're Killing Your Own Discovery Calls

#595 - 6 Ways You're Killing Your Own Discovery Calls

You're losing deals before minute 10 because your discovery call feels like an interrogation or a demo. In this episode, Jen Allen-Knuth breaks down her exact playbook, including: 📉 The 6 lethal ...

30 Heinä 29min

#594 - The Perfect Outbound Sequence: Scripts, Templates, Messaging

#594 - The Perfect Outbound Sequence: Scripts, Templates, Messaging

Most sellers burn great accounts by spamming the exact same pitch 14 times. In this episode, Nick Cegelski and Armand Farrokh break down their exact playbook, including: 🔥The 10-to-14 touch mu...

28 Heinä 31min

#593 - EXACTLY How to Build an Unstoppable Sales Team in 60 days

#593 - EXACTLY How to Build an Unstoppable Sales Team in 60 days

Burning through 20 meetings a week with zero revenue to show for it? In this episode, Armand Farrokh breaks down their exact playbook, including: 🎯 How to define "The Slot" and purge low-intent d...

23 Heinä 46min

#592 - The Sales Process That Took Outreach From $0 To $250M

#592 - The Sales Process That Took Outreach From $0 To $250M

Most sales processes are completely backward because they track what the seller does, not how the buyer actually makes decisions. In this episode, Mark Kosoglow breaks down their exact playbook, in...

21 Heinä 47min

#591 - $250M CRO Teaches: How to Master Sales Metrics

#591 - $250M CRO Teaches: How to Master Sales Metrics

Nobody ever shows first-time sales leaders how to actually know their numbers. In this episode, Mark Kosoglow breaks down their exact playbook, including: 📉 How to isolate L1 lagging metrics lik...

16 Heinä 30min

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