The Creator Economy Roundtable with Brandon B, Kim Larson (YouTube) and Kenny Gold (Deloitte Digital)
The CMO Podcast25 Kesä 2025

The Creator Economy Roundtable with Brandon B, Kim Larson (YouTube) and Kenny Gold (Deloitte Digital)

We had a whirlwind five days in Cannes last week, bringing you our first of many live, in-person episodes recorded as part of the Cannes Lions Festival. And to kick it off, Jim is diving into a topic that was a part of many conversations in the south of France…the Creator Economy. Creators and the space they’ve forged have become one of most transformative forces in marketing. It’s reshaping how brands connect with people, how content is made and consumed, and how influence is earned.

Joining Jim are three guests who know this world very well:

  • Brandon B, Creator and Founder of StudioB
  • Kim Larson, the Global Head of YouTube Creators
  • Kenny Gold, the Managing Director, Head of Social, Content and Influencer for Deloitte Digital


We’re going to talk strategy, authenticity, audience building, and where this entire ecosystem is headed. With a little advice sprinkled in! So, tune in as we come to you live from the Deloitte Apartment at Cannes Lions!

---

This week's episode is brought to you by Deloitte.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jaksot(417)

Nick Tran (TikTok) | Culture Starts Here

Nick Tran (TikTok) | Culture Starts Here

Nick Tran is the Head of Global Marketing at TikTok, the leading destination for short-form mobile video, with a simple purpose: to inspire creativity and bring joy to people. TikTok is one of the hot...

27 Tammi 20211h 1min

Andréa Mallard (Pinterest) | The Inspiration Company

Andréa Mallard (Pinterest) | The Inspiration Company

Andréa Mallard is the Chief Marketing Officer at Pinterest, one of the largest social companies in the world and a visual discovery engine for finding ideas like recipes, home and style inspiration, a...

20 Tammi 20211h 2min

Innovators Who Made The Impossible Possible Panel

Innovators Who Made The Impossible Possible Panel

In this episode, hear Jim moderate Innovators Who Made The Impossible Possible, a panel hosted by Contentsquare. Contentsquare is an analytics platform that captures and analyzes every digital interac...

13 Tammi 202133min

Orla McAleer (AllTech) | A Founder's Legacy

Orla McAleer (AllTech) | A Founder's Legacy

Orla McAleer is the Chief Marketing Officer for Alltech, a private company that develops agricultural products for use in both livestock and crop farming, as well as products for the food industry. Or...

6 Tammi 202156min

Prosperity Through Purpose | Secret

Prosperity Through Purpose | Secret

Deodorant is a $3 billion category in the US, and on this episode of Prosperity Through Purpose Jim and his guests are taking a close look at the deodorant Secret. Secret is one of the best-known bran...

4 Tammi 202138min

Norman DeGreve (CVS) | Trying To Make Healthcare Easier

Norman DeGreve (CVS) | Trying To Make Healthcare Easier

Norman de Greve is the Chief Marketing Officer at CVS Health, which includes the brands CVS Pharmacy, CVS care mark, Aetna, Minute Clinic Omnicare, and more. Norm joined CVS in 2015, with the ambition...

30 Joulu 202058min

Emily Callahan (ALSAC / St Jude) | Providing Care, Comfort & Hope

Emily Callahan (ALSAC / St Jude) | Providing Care, Comfort & Hope

Emily Callahan is the Chief Marketing and Experience Officer for ALSAC, the fundraising, and awareness organization for St. Jude Children’s Research Hospital. Emily is their first CMO and before joini...

23 Joulu 202055min

Stephanie Preiss (NY Times) | Multimedia Storytelling Masterclass

Stephanie Preiss (NY Times) | Multimedia Storytelling Masterclass

Stephanie Preiss is the Vice President of TV and Audio for The New York Times. Founded in 1851, The New York Tims is the national newspaper of record, and over the past decade, The New York Times has ...

16 Joulu 202029min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
ostan-asuntoja-podcast
rss-rahamania
rahapuhetta
rss-laakispodi
rss-sisalto-kuntoon
herrasmieshakkerit
rss-lahtijat
rss-bisnesta-bebeja
rss-seuraava-potilas
inderespodi
rss-sami-miettinen-neuvottelija
leadcast
timanttia-hiomassa
rss-kohti-unelmia
rss-juurisyy-johtamisesta-kilpailuetua
rss-porssipodi