'Broadcast Is Dead’ Isn’t a Hot Take—It’s Josh Richards’ Business Plan
Ankler Agenda25 Kesä 2025

'Broadcast Is Dead’ Isn’t a Hot Take—It’s Josh Richards’ Business Plan

Live from Cannes Lions, Like & Subscribe editor Natalie Jarvey interviews creator Josh Richards and CrossCheck Studios CEO Chris Sawtelle about building a Gen Z media empire on the back of TikTok stardom. “I don’t mean to be dramatic here, but broadcast television is dead,” Sawtelle, a former ICM agent, said to a packed crowd at ADWEEK House at Le Majestic Hotel. These days, reaching young audiences means partnering with creators like Richards, who talked about how he helped Amazon drum up excitement for Thursday Night Football and is developing series aimed at Gen Z. Other highlights: Richards’ plan for outlasting his 15 minutes of social media fame ("You'll get lightning in a bottle, but you don't know how long you're gonna be able to hold that there"), how he's building his own IP and the investment advice Ashton Kutcher gave him. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Inside #StayinLA; Two Minutes with Bob Iger; SpinCo Woe

Inside #StayinLA; Two Minutes with Bob Iger; SpinCo Woe

Disney started its latest earnings call with an uncharacteristically terse Bob Iger avoiding a trio of unpleasant topics: linear TV, declining Disney+ subscriber totals and Donald Trump. What wasn’t s...

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A Dire Sundance, Indie Peril & the Creator Incursion

A Dire Sundance, Indie Peril & the Creator Incursion

Just two deals and Sundance is almost over? Ouch. Richard Rushfield, on the ground at the fest, gives his report on indie malaise and how to fix it. Plus: Sean McNulty, Elaine Low and Richard on Peaco...

31 Tammi 202540min

'Creators Should Be in Charge': Sean Evans, Rhett & Link

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Natalie Jarvey, author of Like & Subscribe, Ankler Media's new newsletter about the creator economy, speaks with YouTube stars Sean Evans, host of Hot Ones, and Rhett McLaughlin and Link Neal — aka Rh...

29 Tammi 202533min

The New Showbiz: Hollywood, Creators, & Brands

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The entertainment industry for years turned its nose up at brand-backed film and TV, but in a disrupted Hollywood scrambling for new business models and fresh voices, the tide is turning. Natalie Jarv...

28 Tammi 202545min

Hollywood’s New Trick to Screw Writers

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Who loves doing free work? No one. Who loves getting free work? The studios. “If-come” deals — where a writer develops a show under contract but only sees money if the show sells — are on the rise pos...

24 Tammi 202536min

 L.A. Production Spiral. Trump to the Rescue?

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Can Jon Voight save Hollywood? Probably not. But President Trump’s announcement that the Midnight Cowboy, Mad Max (Mel Gibson) and Rocky (Sylvester Stallone) would be his “special envoys” in L.A. on t...

17 Tammi 202543min

‘An Intense Couple of Days’

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“Everybody was feeling really optimistic going into this year,” says Elaine Low — and while there are encouraging signs for Hollywood, from new business models to a return to the fundamentals, she and...

10 Tammi 202533min

Tales From the ’90s: How New Line Dominated the Decade

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For the capstone of his Hollywood Stories series exploring the 1990s — an era of explosive creativity and innovation in the entertainment industry — Richard Rushfield talks to two execs who helped New...

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