Being Right Isn’t Enough. Learn Why They Ignore You
Negotiate Anything28 Kesä 2025

Being Right Isn’t Enough. Learn Why They Ignore You

You’ve been there—armed with facts, logic, and the truth. And still, they shut down. They argue. They walk away. Why? In this episode, Kwame Christian speaks with Carlos Alvarenga, a persuasion expert who spent years decoding what Aristotle really meant when he said we’re persuaded by character, logic, and emotion. But this isn’t just theory. Carlos unveils a revolutionary way of understanding persuasion—as a kind of chemistry—with 21 elements you can actually use. You’ll learn why most people rely too heavily on logic, why that fails, and what to do instead if you want people to actually listen, believe, and say yes. If you’ve ever felt frustrated that no one listens—this episode will change how you communicate forever. Connect with Carlos ⁠Follow Carlos on LinkedIn⁠ ⁠Read Carlos' new book: The Rules of Persuasion: How the World’s Greatest Communicators Convince, Inspire, Lead—and, Sometimes, Deceive⁠ ⁠https://www.carlosalvarenga.com/ Contact ANI ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Request A Customized Workshop For Your Company⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Kwame Christian on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠negotiateanything.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!

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This Is Why People Trust You (Or Don’t) — Backed by Real Stories

This Is Why People Trust You (Or Don’t) — Backed by Real Stories

People don’t trust who you are—they trust what they feel around you. In this powerful episode, Kwame Christian sits down with Shawn Anthony—entrepreneur, talent manager, and host of School’s Over… ...

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The Real Way to Stand Out — No Shouting Required

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How to Give Feedback Without Triggering Defensiveness — Backed by Science

How to Give Feedback Without Triggering Defensiveness — Backed by Science

Most feedback fails not because it’s wrong — but because it triggers defensiveness. ⁠Buy the book Let's Talk: Make Effective Feedback Your Superpower by Therese Huston⁠ In this episode, cognitiv...

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How to Persuade Without Pressure — The Magic Question That Changes Everything

How to Persuade Without Pressure — The Magic Question That Changes Everything

You don’t need pressure to persuade — you need the right question. In this episode, Yale professor and bestselling author Zoe Chance joins Kwame Christian to share the most practical, science-backe...

6 Kesä 202535min

Trump & Elon Musk’s Breakup Explained – What It Means for All of Us

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Two of the most powerful men in America—Elon Musk and Donald Trump—just had a very public, very personal falling out. What caused it? And more importantly, what can this teach us about trust, loyal...

6 Kesä 202517min

From Zero Support to Full Buy-In: Marc Howland’s Step-by-Step Playbook

From Zero Support to Full Buy-In: Marc Howland’s Step-by-Step Playbook

Everyone talks about getting buy-in—but how do you actually do it when you have no product, no team, and no traction? In this episode, Marc Howland breaks down the exact strategy he used to build ...

5 Kesä 202533min

Frenemies at Work: The Hidden Threat You’re Ignoring

Frenemies at Work: The Hidden Threat You’re Ignoring

They smile, they compliment, they even laugh at your jokes—but something always feels off. In this episode, Kwame Christian sits down with NYU psychology professor and best-selling author Tessa Wes...

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Before You Speak, They’ve Already Judged You — Here’s What to Do About It

Before You Speak, They’ve Already Judged You — Here’s What to Do About It

They judge you in milliseconds — before you say a single word. And if your presence doesn’t match your message, you're not just being ignored — you're being dismissed. In this episode, Kwame Christia...

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