571: No Funding, 104 Rejections & $411 Left in the Bank - How She made $65M+ on Flowers

571: No Funding, 104 Rejections & $411 Left in the Bank - How She made $65M+ on Flowers

In this episode, Christina Stembel, founder of Farmgirl Flowers, reveals how she built a $65M+ floral business from her dining room—with no funding, no degree, and no industry experience. She reveals: • Why she chose a perishable, logistics-heavy product in a recession • How she scaled with no marketing budget and $411 left in the bank • The scrappy strategies that drove early word of mouth and virality • Why she received 104 VC rejections—and why she’s now grateful • How she handles seasonality, shipping subsidies, and customer obsession • Why bootstrapping gave her the power to run the business her way If you're building a physical product brand or navigating growth without outside capital—this episode is a masterclass in grit, resourcefulness, and strategic thinking. Foundr Community Offers Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠Click here⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠Click here⁠⁠⁠⁠ Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠Click here⁠⁠⁠⁠ Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠Click here⁠⁠⁠⁠ to get started. Connect With Nathan Chan Instagram → ⁠⁠⁠⁠Click Here⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠Click here⁠⁠⁠⁠ Connect With Farmgirl Flowers Website → Click Here Instagram → Click Here Christina’s Instagram → Click Here Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠Click here⁠⁠⁠⁠ Website → ⁠⁠⁠⁠Click here⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠Click here⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠Click here⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠Click here⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠Click here⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠Click here

Jaksot(582)

603: He Built a $1B Beauty Brand Selling $1 Makeup | Joey Shamah

603: He Built a $1B Beauty Brand Selling $1 Makeup | Joey Shamah

Joey Shamah built e.l.f. Cosmetics into a billion-dollar beauty brand by doing the exact opposite of every competitor in the industry. In this interview, the e.l.f. co-founder breaks down how he turn...

6 Marras 202551min

602: (Solo) What I Learned From Alex Hormozi’s $100M Book Launch

602: (Solo) What I Learned From Alex Hormozi’s $100M Book Launch

Everyone saw the headlines—but the real lessons from Alex Hormozi’s $100M book launch are in the planning, positioning, and pre-launch. In this episode, I break down the fundamentals you can lift s...

4 Marras 202513min

601: The Couple Who Built a 9-FIGURE Brand While Working Full-Time Jobs | Natalie Holloway

601: The Couple Who Built a 9-FIGURE Brand While Working Full-Time Jobs | Natalie Holloway

Natalie Holloway turned a $5,000 side hustle into Bala — a globally recognized fitness brand worn by millions and backed by Mark Cuban and Maria Sharapova. In this interview, the Bala co-founder bre...

30 Loka 202557min

600: (Solo) How Founders Should Actually Use AI (Without Getting Lost)

600: (Solo) How Founders Should Actually Use AI (Without Getting Lost)

AI is the biggest shift since the internet—and if you’re not using it daily as a founder, you’re falling behind. In this episode, I break down exactly how I use AI to think clearer, execute faster,...

28 Loka 202512min

599: They Rejected Her Idea, She Turned it into a BILLION Dollar Business | Suneera Madhani (Best of Foundr)

599: They Rejected Her Idea, She Turned it into a BILLION Dollar Business | Suneera Madhani (Best of Foundr)

Suneera Madhani built Stax from an idea her employer rejected into a $1B fintech unicorn processing over $25B in payments. In this interview, the Stax co-founder shares how she went from selling c...

23 Loka 202540min

598: (Solo) Your Brand Is Not a Logo: Why Most Founders Get Stuck Before They Even Launch

598: (Solo) Your Brand Is Not a Logo: Why Most Founders Get Stuck Before They Even Launch

Think your “brand” is a logo, font, and color palette? That’s polish—not branding. Real ecommerce branding makes customers feel understood, builds instant trust, and increases conversions across your ...

21 Loka 20259min

597: How She Built a $33M App with ZERO Ads | Tezza Barton

597: How She Built a $33M App with ZERO Ads | Tezza Barton

Tezza Barton bootstrapped the Tezza app from a two-person passion project into a 25M+ download, $33M/year creative-tech brand—with just 15 employees and zero paid ads for the first four years. In th...

16 Loka 202551min

596: (Solo) The Most Unexpected Lessons I Learned From Scooter Braun

596: (Solo) The Most Unexpected Lessons I Learned From Scooter Braun

You might expect my favorite interviews to be with Richard Branson, Tony Robbins, or Barbara Corcoran. But one that surprised me — and stuck with me more than most — was with Scooter Braun. In this...

13 Loka 202510min

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