2. Turning 1k into 73K through Thought Leadership

2. Turning 1k into 73K through Thought Leadership

What if I told you that 73K did NOT come from a perfectly curated sales pitch? Instead, I turned a 1k speaking event into 73K in client acquisition.

In one single speaking engagement, I landed 6 clients. Don’t worry, this isn’t another Instagram graphic that only gives you the win and doesn’t break it down. In today’s episode, I’m laying out the who, what, where, when and why behind one of the most exciting and fulfilling moments in my career.

I share this story because these results are accessible to all of you. My clients have hit multiple 5 figure months and booked out because of what you'll learn on this episode.

Whether you’re an entrepreneur wanting to expand your brand beyond your offers or you’re climbing the corporate ladder, you can harness thought leadership to differentiate yourself and create demand for your expertise.

Personally, I’m ready for more women of color to unleash the power of their unique perspective and make insane money in the process.

In this episode, I cover:

  • Why thought leadership is so important in any industry
  • The story of how I turned a 1k speaking engagement into a 73K opportunity
  • Focusing on one perspective shift you want your audience to go through
  • Identifying the unmet needs in your community
  • Telling Sellable Stories

Connect with Me:


Join the waitlist for Reclamation Mastermind HERE!

Jaksot(96)

89. Webinar Replay: Create Daily Conversations, Weekly Leads, and Monthly High-Ticket Sales Through Storyselling

89. Webinar Replay: Create Daily Conversations, Weekly Leads, and Monthly High-Ticket Sales Through Storyselling

Your content isn’t random.But your results feel random.And even when people are viewing, it’s not always turning into clients.Part of that is messaging - 👉🏽If someone new lands on your page, can the...

20 Maalis 2h 14min

88. How I sold out a brand new offer with 56% waitlist conversion

88. How I sold out a brand new offer with 56% waitlist conversion

One of the biggest mistakes I see business owners make is creating offers they want to sell — without having a real process for listening to what people already want. They don't have a Demand Validati...

15 Helmi 27min

87. How I'm Marketing Differently on Instagram Going Into 2026

87. How I'm Marketing Differently on Instagram Going Into 2026

If Instagram stopped feeling fun, if your account stopped growing, or if you used to land clients from it but that has slowed drastically— this episode is your reset.In this episode, I’m sharing how I...

29 Joulu 202536min

86. "You are the niche" vs "pick a profitable niche" -which is it?

86. "You are the niche" vs "pick a profitable niche" -which is it?

“You are the niche.” “Pick a profitable niche.”These two messages get thrown around like absolute truths — but what if both are true and incomplete?In this episode, I unpack the real nuance between bu...

10 Joulu 202536min

85. How to Know If Your Niche Is Too Narrow or Not Profitable

85. How to Know If Your Niche Is Too Narrow or Not Profitable

Choosing or refining your niche isn’t just a task for new business owners. Even 5+ years in, your niche may be the reason your visibility, revenue, or lead quality has plateaued.Especially with intere...

12 Marras 202530min

84. 4 Ways to Stop Letting Your Emotions Rule Your Sales

84. 4 Ways to Stop Letting Your Emotions Rule Your Sales

As someone who spent my whole adult life with my emotions being invalidated, I used to be so triggered by the idea that my emotions shouldn't impact my marketing.Until I realized that while emotions w...

15 Loka 202520min

83. Three Reasons Your Business Growth in 2025 Feels Harder Than It Used To (and What to Shift)

83. Three Reasons Your Business Growth in 2025 Feels Harder Than It Used To (and What to Shift)

I recorded this as an Instagram Live and a podcast episode at the same time, so you’ll hear me talk to both audiences throughout — but that’s also what gives this episode its live energy. In this epis...

9 Loka 202528min

82. How Quiet Powerhouses Book Out with Authenticity w/ Betty Chan

82. How Quiet Powerhouses Book Out with Authenticity w/ Betty Chan

What if you weren’t afraid of being fully booked—but of what it might cost you? That was a quiet concern Betty carried—and one so many First Gen entrepreneurs know too well. As a daughter of Chinese-B...

4 Loka 202546min

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