Eileen Fisher: Eileen Fisher (2017)
In 1983, Eileen Fisher signed up for a fashion trade show with no experience, no garments, no patterns or sketches – nothing but a few ideas for a women's clothing line focused on simplicity. Within t...
25 Helmi 201945min
Burt's Bees: Roxanne Quimby
In the 1970s, Roxanne Quimby was trying to live a simpler life – one that rejected the pursuit of material comforts. She moved to Maine, built a cabin in the woods, and lived off the grid. By the mid-...
18 Helmi 201958min
TOMS: Blake Mycoskie (2019)
Blake Mycoskie started and sold four businesses before age 30. But only in Argentina did he discover the idea he'd want to pursue long term. After seeing a shoe drive for children, he came up with TOM...
11 Helmi 201953min
JetBlue Airways: David Neeleman
In the mid-90s, David Neeleman wanted to launch a new airline. He had already co-created a regional airline out of Salt Lake City that was acquired by Southwest. And despite his admiration of Southwes...
4 Helmi 20191h 8min
Canva: Melanie Perkins
When she was just 19 years old, Melanie Perkins dreamt of transforming the graphic design and publishing industries. But she started small, launching a site to make yearbook design simpler and more co...
28 Tammi 201947min
Bonobos: Andy Dunn
When Andy Dunn was in business school, his housemate Brian Spaly created a new type of men's pants: stylish, tailored trousers that fit well in both the hips and thighs. Together, they started the men...
21 Tammi 20191h 9min
Five Guys: Jerry Murrell (2019)
Jerry Murrell's mother used to tell him, you can always make money if you know how to make a good burger. In 1986 — after failing at a number of business ideas — Murrell opened a tiny burger joint in ...
14 Tammi 201937min
SoulCycle: Julie Rice & Elizabeth Cutler
Before Elizabeth Cutler and Julie Rice met, they shared a common belief: New York City gyms didn't have the kind of exercise classes they craved, and each of them wanted to change that. A fitness inst...
7 Tammi 201956min
