Stacy's Pita Chips: Stacy Madison (2019)

Stacy's Pita Chips: Stacy Madison (2019)

In the 1990's, Stacy Madison and her boyfriend Mark Andrus were selling pita sandwiches from a converted hot dog cart in Boston. They decided to bake the leftover pita into chips, adding a dash of parmesan or cinnamon-sugar. At first they handed them out for free, but soon discovered that people were happy to pay for them. So they eventually decided to leave the sandwich cart behind and launch Stacy's Pita Chips. They hoped the brand might grow into a modest regional business—but it kept growing. Roughly ten years after the launch, Stacy's sold to PepsiCo for $250 million. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jaksot(807)

Bobbi Brown Cosmetics: Bobbi Brown (2018)

Bobbi Brown Cosmetics: Bobbi Brown (2018)

Bobbi Brown started out as a makeup artist in New York City, but hated the gaudy color palette of the 1980s. She eventually shook up the industry by introducing "nude makeup" with neutral colors and a...

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Mailchimp: Ben Chestnut

Mailchimp: Ben Chestnut

In the late 1990s, Ben Chestnut was a struggling young designer interning at an appliance company, when somebody suggested that he try designing for the internet instead. A few years later, Ben and tw...

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Numi Organic Tea: Reem Hassani and Ahmed Rahim

Numi Organic Tea: Reem Hassani and Ahmed Rahim

When they were in their 20s, Reem Hassani and her brother Ahmed Rahim were not the kind of people you'd expect to launch a multi-million dollar business. Reem was a California artist moonlighting as a...

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Casper: Philip Krim

Casper: Philip Krim

In the early 2000's, Philip Krim launched an e-commerce business out of his college dorm, selling everything from window blinds to eczema cream to yes, mattresses. Years later, inspired by online succ...

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Live From The HIBT Summit: Cynt Marshall, Chieh Huang, and Sadie Lincoln on Leadership

Live From The HIBT Summit: Cynt Marshall, Chieh Huang, and Sadie Lincoln on Leadership

Our first episode from the 2021 How I Built This Virtual Summit is from our leadership panel with Cynt Marshall, CEO of the Dallas Mavericks, Chieh Huang, CEO and co-founder of Boxed, and Sadie Lincol...

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ARRAY: Filmmaker Ava DuVernay

ARRAY: Filmmaker Ava DuVernay

By her early thirties, Ava DuVernay was already a successful entrepreneur, having founded her own film publicity agency in Los Angeles. But after years of watching other people make films, she started...

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Expedia & Zillow: Rich Barton

Expedia & Zillow: Rich Barton

In the early 90s, Rich Barton arrived to work at Microsoft just as the world wide web was taking off. He wound up pitching Bill Gates on an idea that was transformative at the time: to let everyday tr...

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Jovial Foods: Carla Bartolucci

Jovial Foods: Carla Bartolucci

Carla Bartolucci grew up in an Italian-American household, eating fresh gnocchi and ravioli made by her mother, and lobster caught by her father. She met her husband Rodolfo while studying abroad in I...

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