WordPress & Automattic: Matt Mullenweg

WordPress & Automattic: Matt Mullenweg

Matt Mullenweg turned his early passion for blogging into a flourishing business and an unshakeable idea: that users should be able to share and tweak the code that powers their websites, and that most of those tools should be free to use. As far back as college, Matt was collaborating with far-flung fellow-coders to make blogging less clunky and more elegant and intuitive. Around 2005, he pitched the idea for WordPress.com to his bosses at CNET, but they turned him down, so he launched the idea on his own, eventually tucking the service into a nascent umbrella company called Automattic. Today—after many twists and turns—the company has nearly 2000 employees and a valuation of $7 billion; and WordPress powers more than 40% of the websites on the internet.

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Halo Top Ice Cream: Justin Woolverton

Halo Top Ice Cream: Justin Woolverton

In one of the most remarkable feats ever performed by a frozen dessert, Halo Top ice cream became the best-selling pint in America just six years after launch. Its founder Justin Woolverton was a frus...

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HIBT Lab! New Culture: Matt Gibson and Inja Radman

HIBT Lab! New Culture: Matt Gibson and Inja Radman

It’s hard not to love cheese: feta, brie, gruyère, parmesan, pepper jack, mozzarella, asiago...it’s all delicious! But there’s a downside — cheese production is quite taxing on the environment, with d...

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Ellen Latham would probably have been happy teaching classes at her popular fitness studio in south Florida until she turned ninety. After being fired from her dream job as a spa director, she’d found...

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In 2016, Nuseir Yassin quit his cushy tech job to embark on a journey around the globe. The idea was simple: post a one-minute video every day for 1,000 days to show the world from his perspective. Th...

6 Huhti 202344min

Twilio: Jeff Lawson

Twilio: Jeff Lawson

When Jeff Lawson co-founded Twilio in 2008, he had already been through a series of start-ups. Some succeeded, others fizzled out—but each provided insights that led him to build one of the most exten...

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ICYMI... HIBT Lab! Climeworks: Jan Wurzbacher

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According to the 2022 report from the Intergovernmental Panel on Climate Change (IPCC), the world needs to cut carbon emissions drastically to avoid the worst effects of global warming. But that’s not...

30 Maalis 202338min

Sun Bum: Tom Rinks

Sun Bum: Tom Rinks

Tom Rinks not only understands the art of branding, he can explain it with the passion and precision of a master teacher. In 2009, he came up with the look of Sun Bum sunscreen, drawing on influences ...

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HIBT Lab! Slutty Vegan: Pinky Cole

HIBT Lab! Slutty Vegan: Pinky Cole

It’s hard to miss a Slutty Vegan when you’re driving past one. No, we’re not talking about a person… We’re talking about a fast-casual burger chain — and a vegan one at that! Since launching Slutty Ve...

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