163. He made $750 million, but it almost killed him… ft. Mike Lazerow
THE 505 PODCAST10 Heinä

163. He made $750 million, but it almost killed him… ft. Mike Lazerow

The 10 Minute Personal Brand Kickstart (FREE): https://the505podcast.courses/personalbrandkickstart


What’s up, Rock Nation! Today we sit down with Mike Lazerow, the founder of Buddy Media, a billion-dollar startup he sold to Salesforce, and the author of Shoveling Sht: A Love Story, one of the realest takes on entrepreneurship you’ll ever read.


In this episode, Mike unpacks the hidden cost of success - from nearly dying after scaling too fast, to rebuilding his identity after stepping away from a company worth hundreds of millions. We go deep on why founders burn out, how to avoid it, and the mindset shift that saved his life.


We also talk about selling to Salesforce, the early days of Facebook and Instagram, building with Gary Vee, investing in Liquid Death, and his 6-part Go Gauge framework for picking winning startups.


If you’re building something big, or thinking about it, this conversation is your warning and your roadmap.


Check out Mike here here:

https://www.instagram.com/kassandmike/

https://www.youtube.com/@UCgLzz0yep6lUaE5i62zMXTw

https://shovelingshit.com/


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Timestamps:

0:00 - Intro

1:21 - The cost of building a $745 million company

4:24 - prioritizing health

6:58 - Mike’s biggest tradeoffs

7:30 - Mike’s relationship with his father

9:41 - Getting out of your own way

12:46 - The most important trait of a good leader

13:26 - How to fire someone

17:23 - The fuel that drove Mike early on

21:06 - Early days of facebook

23:36 - The common trait of ultra successful entrepreneurs

27:42 - The process of making a book

30:45 - Shoveling sh*t in Central Park

33:00 - The biggest life lesson from Marc Benioff

37:46 - Processing selling Buddy Media for $745 million

40:02 - The challenges of working with your wife

41:50 - Venture Capital is broken

42:36 - Why pizzeria are great business

44:59 - You can’t fire your own kids

46:36 - Go Gauge - 6 steps to determine if Mike invests

49:31 - Not investing in Uber

52:27 - Everyone is born an entrepreneur

53:31 - Investing in Liquid Death

57:06 - Pivoting the revenue model 4 times for Buddy Media

59:44 - Not every business can become a $100 million business

1:01:07 - Pizza business roleplay

1:03:16 - People don’t know how to market

1:04:36 - What founders get wrong with scaling

1:08:00 - Going all in on social media

1:11:17 - How Kass and Mike push each other

1:12:17 - Finding the right business partner

1:14:08 - What makes Kass (Mike’s wife) an amazing entrepreneur

1:18:32 - Tips for becoming a better manager

1:20:10 - Hiring A Players

1:22:16 - How to keep employees motivated

1:24:46 - How to divide equity of a business

1:27:04 - Meeting and working with Gary Vee

1:30:12 - Mike was college roommates with Seth Myers

1:34:04 - Reminiscing on the journey

1:37:36 - Advice to 18 year old self


If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.


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Jaksot(178)

42. Trading Content for FREE Airbnb stays with Stayamo Founder Jordan Kahana

42. Trading Content for FREE Airbnb stays with Stayamo Founder Jordan Kahana

Ladies and gentlemen welcome back to another episode of The 505 Podcast!Today we welcome Jordan Kahana to the show. Jordan is a content creator and business owner from Chicago. He created a company called Stayamo which is a market place that pairs vacation rentals with creators from around the world.As always, If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.CHECK OUT STAYAMO:www.Stayamo.comCHECK OUT JORDAN:Insta: https://www.instagram.com/jordankahana/TikTok: https://www.tiktok.com/@jordankahanaDM US ON IG:Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/FOLLOW US ON TIKTOK:Bfiggy: @BfiggyKostas: @kostasgarciaChase: @chaseronii

16 Syys 20221h 6min

41. How JAY FORD got to shoot Sebastian Maniscalco in Madison Square Garden

41. How JAY FORD got to shoot Sebastian Maniscalco in Madison Square Garden

Ladies and gentlemen welcome back to another episode of The 505 Podcast!On today's episode we have a very talented filmmaker, photographer and overall super cool creative guy. He's from Palmdale and has been featured in publications such as Vogue, GQ, and Harpers Bazaarus. He's also shot for some of Kostas' all time favorite musicians and comedians, Odesza and Sebastian Maniscalco, which Kostas is very jealous of. Everyone, please welcome JAY FORD! As always, If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.CHECK OUT JAY: Insta: https://www.instagram.com/jay_ford/DM US ON IG:Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/FOLLOW US ON TIKTOK:Bfiggy: https://www.tiktok.com/@bfiggyKostas: https://www.tiktok.com/@kostasgarcia?lang=enChase: https://www.tiktok.com/@chaseronii?lang=en

8 Syys 20221h 10min

40. MUST KNOW Camera Basics (When to Follow and How to Break Them)

40. MUST KNOW Camera Basics (When to Follow and How to Break Them)

Ladies and gentlemen welcome back to another episode of The 505 Podcast! This week, we're taking back to the basics. We wanted to give you tips on the very basics of film and photography. We hit on some must know rules, when/how to break those rules, and what makes a shot cinematic.As always, If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.DM US ON IG:Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/FOLLOW US ON TIKTOK:Bfiggy: @BfiggyKostas: @kostasgarciaChase: @chaseronii

31 Elo 202247min

39. Shooting the MOST VIEWED Tiktok Of ALL TIME with Nate Norell

39. Shooting the MOST VIEWED Tiktok Of ALL TIME with Nate Norell

Ladies and gentlemen welcome back to another episode of The 505 Podcast!Today we welcome a man of many talents. Not only is he an incredible photographer, videographer, and producer, but he’s gone viral on the internet more times than anyone we know. And not to mention, a spike ball savant. He is the man behind the magic of the internet’s biggest magician, Zach King. So, if you want to know what the secret sauce to going viral on the internet is, this is the episode for you!As always, If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.CHECK OUT NATE:Insta: https://www.instagram.com/natenorell/TikTok: @NateNorellDM US ON IG:Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/FOLLOW US ON TIKTOK:Bfiggy: @BfiggyKostas: @kostasgarciaChase: @chaseronii

24 Elo 20221h 6min

38. 10 tips for Creating YOUR Personal Brand

38. 10 tips for Creating YOUR Personal Brand

What's going on Rocks, we have an absolute banger of an episode for you guys. We're breaking down our top 10 tips for creating a personal brand. Personal brand is so important, and is something we believe you should integrate and think about when running your business as a creative.If you want an episode on how to GROW your personal brand on social media, let us know in the comments.As always, If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.DM US ON IG:Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/

17 Elo 202241min

37. Alex Romo’s Secret to Becoming a Full-Time Travel Filmmaker

37. Alex Romo’s Secret to Becoming a Full-Time Travel Filmmaker

Ladies and gentlemen welcome back to another episode of The 505 Podcast! Today we welcome Alex Romo. Alex is a very talented travel filmmaker, who has not only traveled to what seems like most of the world, but has also produced work for some of the biggest brands such as Red Bull, MVMT, Google, Panasonic, & GoPro, just to name a few. Alex talks about being the first of his family to graduate college, inspiring people with his films, and his secret to how he became a full-time travel filmmaker. If you wanna learn how to travel with your camera for a living, this is episode for you!As always, If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.CHECK OUT ALEX:Insta: https://www.instagram.com/alexromo/TikTok: @AlexRomoTravelsYouTube: https://www.youtube.com/c/AlexRomo1Website: https://alexromo.live/DM US ON IG:Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/

11 Elo 20221h 6min

36. Overcoming being Homeless and Finding Success as a Photographer w/ Skyler Wagoner

36. Overcoming being Homeless and Finding Success as a Photographer w/ Skyler Wagoner

Ladies and gentlemen welcome back to another episode of The 505 Podcast!Today we welcome Skyler Wagoner. Skyler is a photographer from Indiana, who moved out to LA, to take the next step in his creative career. The first four months of living here in LA, Skyler was actually homeless, living in his car. After meeting a great group of friends, finding community, and posting his story on Social Media, Skyler was hired for his first photo job here in LA, and hasn't looked back since. Skyler's story is incredible, and we're so excited to give him a platform to share it. As always, If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. CHECK OUT SKYLER:Insta: https://www.instagram.com/skylerwagoner/YouTube: https://www.youtube.com/c/SkylerWagonerTikTok: https://www.tiktok.com/@skylerwagonerphoto?_t=8UWpwVra3Fj&_r=1Website: https://www.skylerwagoner.com/DM US ON IG: Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/

3 Elo 202258min

35. Dealing with Creative Burnout - Rock Talk Ep. 2

35. Dealing with Creative Burnout - Rock Talk Ep. 2

WHAT'S GOOD ROCKS!! Episode 2 of Rock Talk coming at ya. On this episode, Brayden talks about his time in Vegas for Summer League, Chase goes to Seattle for a massive car production, and Kostas talks about feeling burnt out from tour life.As always, If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.DM US ON IG:Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/

27 Heinä 202246min

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