Edu: B2C vs B2B2C - Driving Direct Disruption w/ Matt Holme
There’s a fair bit of sentiment in the startup community at the moment purporting that B2B2C is better. Chris believes it is not. Joining Chris Saad and Yaniv Bernstein on The Startup Podcast to discuss their startup as a case-study is special guest Matt Holme, CEO and Founder of YouPay. YouPay is an ecommerce payment platform that pivoted from B2B to B2C over its lifetime. Together they discuss: 🚀 YouPay's Evolution: Starting as a B2B platform facilitating payment for others' shopping carts, YouPay faced scalability challenges relying on ecommerce stores. 💡 B2C Pivot and Realizations: Adapting to challenges, YouPay pivoted to a B2C model, selling directly to creators and fans, realizing the limitations of the B2B2C approach. 🔄 Overcoming Objections: Exploring objections to B2C, including partner focus, user acquisition hurdles, and potential loss of B2B clients. 📈 Success through Marketing and Product Focus: YouPay thrived post-pivot by strategically using ads, fostering word-of-mouth, and building a strong brand. The shift resulted in substantial growth and increased team motivation. 🔑 Key Takeaways: Emphasizing the significance of end users, acquiring your user base, and maintaining control over the product. This is an interesting episode for everyone intrigued by business models and how to best position your company. Episode Links: Checkout the document that Chris created that sparked this discussion: https://docs.google.com/document/d/11ICK-KmnPJgzfQC1wkxz6Tf-l69pUptmk1QyKH9QB9M/edit?tab=t.0#heading=h.1izb56alryed The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Subscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early-access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us on YouTube Give us a public shout-out on LinkedIn or anywhere you have a social media following Key links The Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. Go to www.vanta.com/tsp for 20% off their incredible offer. Follow us on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://tsp.show Learn more about Chris and Yaniv Work 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/ Credits Lovingly handcrafted for the global startup community by: Editor: Justin McArthur Associate Producer: Aidan Cousins Intro Voice: Jeremiah Owyang
29 Tammi 202430min
Reacts: ChatGPT Used For Warfare, AI Layoffs & Google Leadership Failures
The insiders are back this week to discuss the hottest topics coming out of the tech and startup ecosystems. This week Emil, Chris and Yaniv discuss: 🔍 Carta's Controversial Pivot: Carta halts its secondary business sharing private company data with investors following backlash. The hosts dissect the situation, critiquing Carta's response and exploring potential alternatives. 💹 Cryptocurrency ETF Impact: Bitcoin experiences a minor dip post-ETF announcement, aligning with predictions. Ethereum anticipates its own ETF, driving a surge in its value. The hosts analyze the evolving crypto landscape. 🌐 OpenAI's Strategic Shift: OpenAI reverses its stance, allowing military applications, prompting a debate on the ethical implications of tech-military collaboration. The hosts explore the fragmentation of tech companies based on geopolitical stances. 🤖 Google's Layoffs & AI Blame Game: Google attributes recent layoffs to AI, but the hosts challenge this narrative, pointing to mismanagement and company bloat. Sundar Pichai faces criticism. Waymo's progress is acknowledged, yet doubts linger on commercial viability. Engage with critical discussions on the intersection of technology, ethics, and leadership. Don't miss the insights—watch the full episode on The Startup Podcast now! 🚀🎙️ The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Subscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early-access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us on YouTube Give us a public shout-out on LinkedIn or anywhere you have a social media following Key links The Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. Go to www.vanta.com/tsp for 20% off their incredible offer. Follow us on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://tsp.show Learn more about Chris and Yaniv Work 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/ Credits Lovingly handcrafted for the global startup community by: Editor: Justin McArthur Associate Producer: Aidan Cousins Intro Voice: Jeremiah Owyang
24 Tammi 202440min
Edu: Personal Branding - Key To Success Or Vanity Exercise?
🤔Should founders care about building a personal brand? Isn’t there enough “real work” to be done that posting on LinkedIn is a total waste of time? We don’t think so and neither does Michael Houck, a founder and investor who has built his personal brand to create Houck’s Newsletter, which is read by 75,000+ founders every week. Prior to focusing on his newsletter, Houck founded a startup that raised $15M from a16z, co-founded an early stage venture firm, and was part of the early team at Airbnb. When it came to personal brand, Houck was mentored by the best—including Sahil Bloom and Lenny Rachitsky. Here’s what we discussed: ✅ The benefits of having a strong personal brand for as a founder ✅ Being intentional about building a brand for maximum impact ✅ Tactics for growing engagement ✅ Why personal brand is even more important for non-traditional founders ✅ Personal brand vs. company brand. ✅ Overcoming posting anxiety and finding your voice. ✅ How to get the most value from your personal brand. ✅ The FIVE MINUTE PER DAY habit that you can use to grow your personal brand. ✅ Does AI change the game for personal brand building? Whatever your opinion on personal branding, this episode will get you thinking. Episode Links: Do yourself a favour and subscribe to Houck’s free Newsletter: https://houck.news/ Megaphone: https://megaphone.network/ Follow Houck: LinkedIn: https://www.linkedin.com/in/michael-houck/ Twitter: https://twitter.com/callmehouck The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Subscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early-access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us on YouTube Give us a public shout-out on LinkedIn or anywhere you have a social media following Key links The Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. Go to www.vanta.com/tsp for 20% off their incredible offer. Follow us on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://tsp.show Learn more about Chris and Yaniv Work 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/ Credits Lovingly handcrafted for the global startup community by: Editor: Justin McArthur Associate Producer: Aidan Cousins Intro Voice: Jeremiah Owyang
22 Tammi 202443min
Edu: Traditional Business vs Startups - The Essential Differences That Drive Disruption
It’s one of the first questions people ask when they hear of startups. What makes startups different from usual businesses? Recently Chris found himself in a debate about the differences between traditional businesses and startups. As a result he created a document and shared it with his followers about the similarities and differences. Fortunately, this week on The Startup Podcast he and Yaniv debate the commonalities, differences and how startups drive disruption. Together they discuss: 📈 Objectives Clash: Traditional businesses gravitate towards steady growth, while startups chase the adrenaline of rapid expansion and scale. 🔄 Activities Diverge: Traditional businesses fine-tune existing products, contrasting with startups that embrace experimentation to discover elusive product-market fit. 🌐 Leadership Philosophies: While traditional businesses thrive on consensus, startups dance to the beat of a founder's visionary rhythm. 🎲 Risk Tolerance Dynamics: Traditional enterprises tread carefully in risk aversion, whereas startups boldly waltz through the uncertainty, seeing it as a playground for innovation. ⚙️ Execution Styles: Traditional businesses methodically execute incremental strategies, in stark contrast to startups prioritizing agility, speed, and continuous learning. 🤝 Engaging Industries: Traditional businesses seek partnerships within the familiar, while startups set sail to disrupt the status quo and redefine industries. 🔍 Focused vs Diversified: Traditional businesses diversify their portfolio, whereas startups concentrate on a niche with unwavering focus. 💰 Compensation Philosophies: Traditional businesses stick to market wages, whereas startups entice talent with the allure of equity and moderate pay. Don’t miss this special episode! Episode Links: Checkout the document that Chris created that sparked this discussion: https://docs.google.com/document/d/1EiFWYJpSbDoxdiKWeD_EBk26Q82Ki8NvjASQ2m_-JvY/edit The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Subscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early-access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us on YouTube Give us a public shout-out on LinkedIn or anywhere you have a social media following Key links The Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. Go to www.vanta.com/tsp for 20% off their incredible offer. Follow us on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://tsp.show Learn more about Chris and Yaniv Work 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/ Credits Lovingly handcrafted for the global startup community by: Editor: Justin McArthur Associate Producer: Aidan Cousins Intro Voice: Jeremiah Owyang
15 Tammi 202447min
Reacts: Carta Controversy, NYT Sues OpenAI & Bitcoin ETF Predictions
The Insiders are back for 2024 and hasn’t it been a big week of controversy in the tech world! Here to break it all down is Emil, Chris and Yaniv. This week they discuss: 🔍 Carta's Privacy Clash: Carta, a software company, faces allegations of privacy breaches, using customer data for a secondary business. The CEO's response sparks criticism, highlighting the conflict between Carta's ventures and customer interests. 🧠 AI and Copyright Dilemma: The trio explores the tension between AI creativity and copyright protection. Using public data for AI training raises fairness concerns. Balancing creativity and protecting creators' styles necessitates novel solutions like attribution, citations, and royalties. AI's rise prompts a reevaluation of intellectual property laws. ₿ Bitcoin's Evolution: Predicting Bitcoin's trajectory, the discussion suggests it will persist as "digital gold" due to its limited supply. Anticipating a Bitcoin ETF, the potential increase in liquidity and accessibility might affect prices. The broader impact on the crypto sphere remains uncertain, requiring blockchain to demonstrate value beyond Bitcoin. 🌐 The Battle Between Technology and Ethics: The insightful conversation underscores the intricacies of emerging tech, ethics, and law. A nuanced perspective is essential to comprehend the profound social impacts of AI. This week’s breaking tech news has wide reaching consequences on the tech landscape, you don’t want to miss out! The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Subscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early-access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us on YouTube Give us a public shout-out on LinkedIn or anywhere you have a social media following Key links The Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. Go to www.vanta.com/tsp for 20% off their incredible offer. Follow us on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://tsp.show Learn more about Chris and Yaniv Work 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/ Credits Lovingly handcrafted for the global startup community by: Editor: Justin McArthur Associate Producer: Aidan Cousins Intro Voice: Jeremiah Owyang
10 Tammi 202442min
Edu: Scaling Up - Insights From A Unicorn Founder w/ Immad Akhund
Welcome to our first episode of 2024. We’re excited to be back and be sharing such a riveting episode to kick off the year! Today we have the pleasure of welcoming special guest, unicorn founder and CEO of Mercury, Immad Akhund. Mercury offers banking and credit cards for ambitious companies and was founded in 2017. With Chris and Yaniv, Immad shares his insights from scaling after finding product-market fit and how the journey has brought diverse challenges. In particular they discuss: 🚀 Mercury’s Strategic Launch Success: How Mercury’s triumph was fueled by a simple, loveable product and a focus on seamless customer onboarding 💡 CEO's Adaptive Role: Immad discusses navigating his evolving responsibilities as CEO during scaling and adapting to solving the highest-priority issues for effective leadership 🌐 Culture and Quality Hiring: Why developing culture and hiring top-tier talent from the beginning proved pivotal to Mercury’s successful scaling 🔄 Organizational Scalability: How to think about scaling and hiring leaders to manage teams effectively 📈 Deliberate Marketing & Investments: How Mercury deliberately grew through word of mouth, brand campaigns, partnerships and Google ads 🌱 Scaling Success Factors, Growth Mindset and Empowerment Finding the right strategic advisors, hiring and empowering exceptional individuals with clear priorities, swift decision-making and focus on key growth drivers Whether you’re working at a startup or scale up, Immad’s actionable insights will be valuable to employ as your team hits the ground running for 2024. Episode Links: Follow Immad: Twitter: https://twitter.com/immad LinkedIn: https://www.linkedin.com/in/iakhund/ Check out Mercury: Website: https://mercury.com Twitter: https://twitter.com/Mercury IG: https://www.instagram.com/mercuryfi/?hl=en Linkedin: https://www.linkedin.com/company/mercuryhq The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Subscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early-access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us on YouTube Give us a public shout-out on LinkedIn or anywhere you have a social media following Key links The Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. Go to www.vanta.com/tsp for 20% off their incredible offer. Follow us on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://tsp.show Learn more about Chris and Yaniv Work 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/ Credits Lovingly handcrafted for the global startup community by: Editor: Justin McArthur Associate Producer: Aidan Cousins Intro Voice: Jeremiah Owyang Disclaimer: Mercury is a financial technology company, not a bank. Banking services provided by Choice Financial Group and Evolve Bank & Trust, Members FDIC.
9 Tammi 202448min
Replay: Edu - Startup Storytelling - F*ck The Slides w/ Nir Zavaro
This week we are sharing another one of our most popular episode of 2023 featuring Nir Zavaro. The lessons contained in this episode are so important to refresh with in 2024. We’re all storytellers. It’s the way we first begin to learn and it's the way we have communicated important information for thousands of years. However, it is the skill we practice the least. As startup operators, if you were a better storyteller imagine what you could accomplish. You would be able to engross and inspire potential investors and employees in any situation and be able to explain features better to your teams and get more work done. How, you ask? Today we say “F*ck the Slides” with special guest, author of the upcoming book, storytelling expert and passionate salesperson - Nir Zavaro. In this episode Nir and Yaniv explore the importance of storytelling for founders. In doing so they delve into the “trailer” and “toilet” pitches, when to use them and how crucial they are for a founder to get right. Nir’s knowledge and experience is on show in this one, don’t miss it! Episode Links Watchout for Nir’s new book “F*ck the Slides” releasing in September Nir’s website: https://nirzavaro.com/ Follow Nir on Instagram: @nzavaro The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Follow us on YouTube Give us a public shout-out on LinkedIn or anywhere you have a social media following Key links The Startup Podcast is sponsored by UntilNow, a next-generation agency and venture studio https://www.untilnow.com.au/ Follow us on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://tsp.show Learn more about Chris and Yaniv Work 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/ Credits Lovingly handcrafted for the global startup community by: Editor: Justin McArthur Associate Producer: Aidan Cousins Intro Voice: Jeremiah Owyang
5 Tammi 202440min
Replay: Edu - Product Positioning - Make Yourself Obviously Awesome
We’re back this week with one of our most popular episodes of 2023, featuring April Dunford. Product positioning will make or break your startup. Go toe-to-toe with multinational trillion-dollar behemoths and the likelihood of success is minute. Restructure your approach to target a different group and you can one-day “dab [your] tears with the money”. Researched ways on how to develop your product position and still feel stuck? Don’t fret! Yaniv and Chris are back this week with a super special guest - April Dunford, author of “Obviously Awesome: How to Nail Product Positioning so Customers Get it, Buy it, Love it” and podcast host “Positioning with April Dunford”. Sit back and get ready to take some notes as April, Chris and Yaniv break down product positioning for startup. Along the way she shares the concept of positioning baggage, the three styles of product positioning from her book, why product market fit is not a useful thing for startups - just a vibe created by VC, discuss examples of Salesforce and Snowflake and share snippets from Jack Trout’s Positioning the Battle for Your Mind and Peter Thiel’s Zero to One. There is so much to learn from this episode we highly recommend listening to it twice! Episode Links Order April’s book “Obviously Awesome: How to Nail Product Positioning so Customers Get it, Buy It, Love it”: https://www.amazon.com.au/Obviously-Awesome-Product-Positioning-Customers/dp/1999023005/ Checkout April’s website: https://www.aprildunford.com/ Listen to April’s podcast “Positioning with April Dunford”: https://www.positioning.show/ Follow April on Linkedin: https://www.linkedin.com/in/aprildunford/ Follow April on Twitter: @aprildunford The Pact Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please: Follow, rate, and review us in your listening app Follow us on YouTube Give us a public shout-out on LinkedIn or anywhere you have a social media following Key links The Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. Go to www.vanta.com/tsp for 20% off their incredible offer. Follow us on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://tsp.show Learn more about Chris and Yaniv Work 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/ Credits Lovingly handcrafted for the global startup community by: Editor: Justin McArthur Associate Producer: Aidan Cousins Intro Voice: Jeremiah Owyang
28 Joulu 202359min
