The Early-Stage Growth Playbook with Marc Thomas (GMT155)

The Early-Stage Growth Playbook with Marc Thomas (GMT155)

You’ve worked hard to build your product idea. Your product is out in the world. But no one is paying to use your SaaS. The MRR is… recurring at 0. Sound familiar?

Marc Thomas, Head of Growth at Powered By Search, has been there too.

When he launched my company, he toiled and ground it out for years on a direct sales-only model and it was grueling. But bit by bit Marc put into place the fundamentals of the early stage growth playbook which resulted in organic signups going up by 1330% and revenue from low or no-touch sales by 17%

In episode 155, you’ll learn:

  1. Why value props matter more than positioning at early-stage
  2. The difference between value propositions and positioning
  3. How to test your messaging in less than 20 minutes

This episode is brought to you by 42 Agency.

They are a plug-and-play demand generation and marketing operation agency for B2B SaaS Companies that are ready to scale. They can help you:

  • Streamline operations
  • Implement new tech stack
  • Design ABM & demand generation strategies
  • Create a predictable revenue pipeline

They’ve worked with some amazing companies like Onfleet, Hubdoc, Guestlogix, Flexday, and more.

Learn more at https://fourtytwo.agency/ and get $500 in free consulting time.

★ Support this podcast ★

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Jaksot(156)

How To Build a Community Around A Brand with Krystal Wu, Community Manager at Shopify (GMT154)

How To Build a Community Around A Brand with Krystal Wu, Community Manager at Shopify (GMT154)

Communities are everywhere nowadays. For some people, communities are a place to learn and explore specific topics or interests. For others, it’s where they discuss personal issues and find comfort am...

9 Joulu 202128min

Growth Hacking and Product-Led Growth—Friends or Foes? with Sean Ellis, Ethan Garr, and Wes Bush [Bonus Episode]

Growth Hacking and Product-Led Growth—Friends or Foes? with Sean Ellis, Ethan Garr, and Wes Bush [Bonus Episode]

★ Support this podcast ★

4 Marras 202147min

The 3-Step Influencer Marketing Blueprint with Taylor Lagace (GMT153)

The 3-Step Influencer Marketing Blueprint with Taylor Lagace (GMT153)

Too many growing DTC and eCommerce brands leave influencer marketing out of their marketing strategy. And you can’t really fault them for doing so. With many “wanna-be” influencers with fake followers...

28 Loka 202138min

How to Grow Your Twitter Followers from 700 to 45k in 9 Months with Blake Emal (GMT152)

How to Grow Your Twitter Followers from 700 to 45k in 9 Months with Blake Emal (GMT152)

No matter how many thought leaders complain that it’s a vanity metric, we all care about increasing our Twitter followers. And for good reason. A respectable follower ratio is fundamental to your br...

18 Syys 202155min

What Video Games Can Teach You About User Onboarding with Emily Lonetto (GMT151)

What Video Games Can Teach You About User Onboarding with Emily Lonetto (GMT151)

User onboarding is one of the most important processes in any new experience. When getting hired by a new company, buying a new product, or trying a new product, we expect to have a clear understandin...

2 Syys 202138min

How to Build Influential Networks From Scratch with Adam Marx (GMT150)

How to Build Influential Networks From Scratch with Adam Marx (GMT150)

Quality relationships are hard to build and take a lot of time. And because they are hard to build, it’s difficult to build many of them at once. Yet, it’s one of the most important things for markete...

26 Elo 202148min

Writing Tips for Marketers with Roxine Kee (GMT149)

Writing Tips for Marketers with Roxine Kee (GMT149)

You can’t be a good marketer if you’re not a good writer. Content marketing, social media, and SEO are just some aspects of marketing that rely heavily on quality writing. Writing well also enables yo...

19 Elo 202141min

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