Own It12 Joulu 2022

How Kate Wight of Strong Brand Social, Owns It

Hi and welcome to the OWN IT podcast, where we celebrate the growing number of (women and non-binary) ad agency owners and talk about buying out of the boys’ club of advertising, one agency at a time. I’m Christy Hiler, owner of Cornett and today, we’re talking to Kate Wight of KW Content and Strong Brand Social. Katie’s journey to ownership is as unique as they come. She landed her first job because she was an avid snowboarder and spoke French. She evolved through being a French language rider representative and landed on the marketing team at Burton Snowboards. She started KW Content and eventually Strong Brand Social to help brands build better content for the ever-growing need for social media. Her firm is just over five years old and growing at a healthy pace. And listen close for her unique perspective to both work and self-care … Kate actually prefers to work from Europe, though most of her team is in the U.S. Listen for that insight. It’s quite interesting. Kate’s perspective on the industry and how we can make a difference in closing the gender gap in agency ownership are well worth hearing. I’m glad you’re here to listen. Thanks for listening to this episode of OWN IT. Find links to Kate Wight on LinkedIn and Strong Brand Social in our show notes at untilyouownit.com. If you’re enjoying Own It, please find it on your favorite podcast app and drop us a rating and review. Those help more people discover the show and join our community. Also, if you’re a female or non-binary agency owner, or you want to own an agency someday, join our growing community at that same address … untilyouownit.com.

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