#462: 2025 State of Customer Loyalty Report (Part 2) | Leaders in Customer Loyalty: The CEO's Desk

#462: 2025 State of Customer Loyalty Report (Part 2) | Leaders in Customer Loyalty: The CEO's Desk

Send us a text Inside the 2025 State of Customer Loyalty Report: Part 2 | CEO’s Desk with Mark Johnson Welcome back to The CEO’s Desk with Loyalty360 CEO Mark Johnson! In Part 2 of our deep dive into the 2025 State of Customer Loyalty Report, we explore how brands are operationalizing loyalty, building internal alignment, and translating strategy into measurable business impact. What’s behind the drop in personalization as a strategic priority—even as it's still the top area of program enha...

Jaksot(495)

Loyalty Live Session | Richard Jones, CMO, Cheetah Digital

Loyalty Live Session | Richard Jones, CMO, Cheetah Digital

Send us a text Loyalty360 Loyalty Live Interview: Richard Jones, CMO of Cheetah Digital to discuss his views on the current customer loyalty landscape and loyalty programs. Cheetah Digital is a cross-channel customer engagement solution provider for the modern marketer. The Cheetah Digital Customer Engagement Suite enables marketers to create personalized experiences, cross-channel messaging, and loyalty strategies, underpinned by an engagement data platform that can scale to meet the changi...

14 Heinä 202036min

Bill Tine, VP of Marketing, King Arthur Flour

Bill Tine, VP of Marketing, King Arthur Flour

Send us a text Over the last few months, have you found yourself asking "what is a Sourdough starter," "why did my cookies crumble," or "what can I bake with these ingredients in my pantry"? Well, good news – you are not alone. As quarantine regulations hit the United States, King Arthur Flour noticed business was far from its usual pre-Easter pace. In the span on a few short days as shoppers hit grocery stores and stocked up on essentials, suddenly shelves were without flour. The team ...

10 Heinä 202023min

Kyle Ferguson, CEO, Confirmit

Kyle Ferguson, CEO, Confirmit

Send us a textAs a well-known solution provider for customer/employee experience and market research, Confirmit continually works to be a true and trusted partner for its clients. Many brands are hyper-focused on customer experience, immediacy, connecting with customers in the moment, which has only become more prevalent due to COVID-19. Confirmit helps clients keep up with rapidly changing expectations by powering VoC programs that facilitate valuable two-way dialogues. Furthermore, as many ...

9 Heinä 202024min

Loyalty Live Session | Lonnie Mayne, Founder and CEO, Red Shoes Living

Loyalty Live Session | Lonnie Mayne, Founder and CEO, Red Shoes Living

Send us a text Loyalty360 is hosting speakers weekly in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, and opportunities for marketers. This week, we had the pleasure of speaking with Lonnie Mayne, Founder and CEO of Red Shoes Living. During this session, Mark Johnson of Loyalty360 and Lonnie discuss customer loyalty/CX trends, the changing industry landscape, and what's next for customer loyalty. For those interested in watching t...

7 Heinä 202026min

Rupa Rajopadhye, VP of Marketing Services, Iris

Rupa Rajopadhye, VP of Marketing Services, Iris

Send us a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experiences and engagement. In this Loyalty360 Thought Leadership video, we sit down with Rupa Rajopadhye, VP of Marketing Services, Iris. Iris offers strategic consulting that leverages the company's disciplines in advanced marketing analytics, marketing technology enablement, customer journey manag...

17 Kesä 202020min

Carlos Dunlap-Beard, VP of Loyalty Solutions, Clarus Commerce

Carlos Dunlap-Beard, VP of Loyalty Solutions, Clarus Commerce

Send us a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experiences and engagement. In this Loyalty360 Thought Leadership video, we sit down with Carlos Dunlap-Beard, VP of Loyalty Solutions, Clarus Commerce. With over almost 20 years of experience in paid loyalty and over 50 programs built and managed, Clarus Commerce is a trusted partner in the premium ...

17 Kesä 202020min

Melissa West, Director of Product Solutions, PDI

Melissa West, Director of Product Solutions, PDI

Send us a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experiences and engagement. In this Loyalty360 Thought Leadership video, we sit down with Melissa West, Director of Product Solutions from PDI. PDI helps convenience retailers and petroleum wholesalers thrive through digital transformation and enterprise software that enables them to grow topline rev...

16 Kesä 202017min

Alicia Mowder, Head of US Marketing at Circle K

Alicia Mowder, Head of US Marketing at Circle K

Send us a text When it comes to best-in-class customer loyalty and experience, some famous brands and industries come to mind immediately. A favorite retailer, restaurant, airline, hotel chain – the list goes on. But, convenience stores? Often customers do not think twice about the gas station or convenience store they visit for a quick pit stop. After all, there is a reason for the name – it comes down to convenience. The store was close, it was on a specific side of the road, or gas was a f...

15 Kesä 202025min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
rss-rahapodi
mimmit-sijoittaa
ostan-asuntoja-podcast
rss-lahtijat
lakicast
oppimisen-psykologia
asuntoasiaa-paivakirjat
rss-startup-ministerio
rss-lentopaivakirjat
herrasmieshakkerit
rss-neuvottelija-sami-miettinen
kasvun-kipuja
sijoitusovi-podcast
hyva-paha-johtaminen
rss-rahamania
rss-uskalla-yrittaa
rss-alanvaihtajat
rss-laakispodi