The Incentives, Barriers, and Willingness to Pay for Carbon Programs in Agriculture, with Emma Fuller, Corteva Agriscience
Agtech - So What?13 Heinä 2022

The Incentives, Barriers, and Willingness to Pay for Carbon Programs in Agriculture, with Emma Fuller, Corteva Agriscience

When it comes to designing carbon programs in agriculture, there is a very real tension between the science and the commercial realities of drawing down carbon at scale. Particularly, the question of how to incentivize on-farm practice changes is one that many companies in ag carbon have failed to answer.
Working at the intersection of these tensions is our guest this week, Emma Fuller, Carbon and Ecosystem Services Portfolio Leader at Corteva Agriscience. An accomplished data scientist and ecologist, Emma began her career in agrifood systems publishing research on West Coast fisheries in the US, before jumping into the world of startups at Granular. After their $300M acquisition by what is now Corteva Agriscience, today Emma designs programs that credit farmers for reducing greenhouse gas emissions or sequestering carbon in their soils.
In this episode, Emma talks about:

  • How it felt to move from academia into industry, and how Emma realized that the barriers to scaling carbon programs had little to do with science
  • Why Corteva decided to partner with carbon marketplaces, and how this strategy is unlocking more scale and delivering value to both parties
  • Conflicts of interest in carbon markets, and whether one company can both measure an intangible commodity and sell it

For more information and resources, visit our website.

Jaksot(203)

Will China’s cheaper tractors disrupt ag equipment? With Lachlan Monsbourgh

Will China’s cheaper tractors disrupt ag equipment? With Lachlan Monsbourgh

As the world’s largest agricultural economy, when China makes a move, the world pays attention. China has just unveiled an ambitious plan to accelerate its development of ag machinery by shortening it...

17 Syys 202537min

From agtech adoption problems to high performance farming teams, with Kevin Boyle, EFI

From agtech adoption problems to high performance farming teams, with Kevin Boyle, EFI

When the agtech is not working in the field, we can be quick to search for answers in the product itself. But sometimes, the solution is not there. That’s because it’s not a technical problem, but rat...

3 Syys 202541min

Can robotics solve farm labor challenges? with Sophie Thorel and Connie Bowen

Can robotics solve farm labor challenges? with Sophie Thorel and Connie Bowen

Ask any farmer what their biggest challenge is right now and most will say ‘labor’. But what if, instead of trying to get more farm workers, we focused on changing the types of jobs available on farms...

20 Elo 202543min

Are agtech startups just digital agribusinesses? Mark Kahn, Omnivore

Are agtech startups just digital agribusinesses? Mark Kahn, Omnivore

The term ‘agtech’ now encompasses so many different types of businesses and innovations, that from an investment perspective, it can look overly complex. However perhaps the opposite is true?Mark Kahn...

6 Elo 202529min

How “Food is Medicine” Could Change Food and Farm Economics with Brad McNamara

How “Food is Medicine” Could Change Food and Farm Economics with Brad McNamara

“Food is Medicine” is extremely popular right now, and a few facts suggest it might be more than just a trend. The U.S. alone spends something like $1.5 trillion annually on diet-related diseases, and...

23 Heinä 202539min

How Policy Hamstrings AgTech in California with Walt Duflock

How Policy Hamstrings AgTech in California with Walt Duflock

When it comes to the production of high-value food crops, California is, without question, a global leader. Plus, much of the state’s thousands of acres of farmland lies within close proximity of Sili...

9 Heinä 202538min

Is AI the Secret to Next Gen Soil Sampling? with Jack Oslan and Nate Storey

Is AI the Secret to Next Gen Soil Sampling? with Jack Oslan and Nate Storey

Finding the right solution often starts with finding many, many wrong solutions. When it comes to some of agtech's most beguiling challenges, like real-time, granular soil testing, many startups have ...

27 Kesä 202536min

Disrupting the AgTech Ecosystem with Ron Adner

Disrupting the AgTech Ecosystem with Ron Adner

Longtime listeners have heard Sarah and Matthew talk about ideas like “ecosystem disruption” and “adoption chain risk” and “value architecture,” all of which stem from the works of Ron Adner. Ron is a...

11 Kesä 202542min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
mimmit-sijoittaa
rss-rahapodi
rss-lahtijat
rss-rahamania
rss-neuvottelija-sami-miettinen
rahapuhetta
ostan-asuntoja-podcast
rss-porssipuhetta
rss-laakispodi
rss-h-asselmoilanen
rss-startup-ministerio
rss-bisnesta-bebeja
taloudellinen-mielenrauha
pomojen-suusta
sijoituspodi
rss-rikasta-elamaa
rss-yrittajat-ymparillani
rss-porssipodi