How the Branding Gets Made —A.U.M.™ LIVE for financial advisors

How the Branding Gets Made —A.U.M.™ LIVE for financial advisors

What does it really take to build a powerful brand? (Spoiler: It’s not just picking colors and fonts.) Join Kalli Fedusenko, Advisor Marketing and Josh Passler (FinArt) for a behind-the-scenes episode where they get real about the creative chaos, strategic choices, and late-night tweaks that go into building memorable brands for financial advisors.
➡️ Branding tools and workflows that actually get results
➡️ Common challenges—and how to tackle them
➡️ How client input and collaboration shapes the final product
➡️ A live brand audit if the creative mood strikes

✨ Brought to you by the Financial Planning Association (FPA).

Jaksot(77)

Connect On A Deeper Level —A.U.M.™ LIVE

Connect On A Deeper Level —A.U.M.™ LIVE

There are few things more disappointing than watching your clients ignore your advice. But what if you could dig underneath that “Oh, I changed my mind” and get to the root of what drives their financ...

10 Kesä 202432min

Getting Started Podcast Needs —A.U.M.™ LIVE

Getting Started Podcast Needs —A.U.M.™ LIVE

Are you starting a financial planning podcast? Time for a mic check. You’ve got engaging tips for wealth management, accreditation, and an advisory firm. But, back to that mic check– do you have the r...

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How To Teach Your Client's Children About Building Wealth —A.U.M.™ LIVE

How To Teach Your Client's Children About Building Wealth —A.U.M.™ LIVE

How ecstatic would your clients and your clients' children be if you could help them get a degree from college with little to no debt? Yeah, we thought so. Well, that's exactly what we're going to be ...

20 Touko 202424min

Perfecting Your Video Prospect Pipeline —A.U.M.™ LIVE

Perfecting Your Video Prospect Pipeline —A.U.M.™ LIVE

Join us as we talk with Kitces Marketing Summit speaker, Nate Hoskin of Hoskin Capital. We'll be digging into Nate's short-form video prospect process which has led to an average of 3 inbound discover...

13 Touko 202436min

How To Maximize The Impact Of PR (AND Gain More Earned Media) —A.U.M.™ LIVE

How To Maximize The Impact Of PR (AND Gain More Earned Media) —A.U.M.™ LIVE

Let's talk about how you can generate buzz, increase brand awareness, and secure valuable media coverage with the combined efforts of public relations & marketing. Join us for an insightful live strea...

6 Touko 202428min

How Advisors Can Legally Protect Themselves When Using AI —A.U.M.™ LIVE

How Advisors Can Legally Protect Themselves When Using AI —A.U.M.™ LIVE

Are you leaving yourself open to lawsuits by using Chat GPT and other AI platforms? Learn the processes you need to implement to legally protect yourself. In this A.U.M.™ episode brought to you by the...

29 Huhti 202427min

Implementing Human-First Financial Guidance® —A.U.M.™ LIVE

Implementing Human-First Financial Guidance® —A.U.M.™ LIVE

Nobody wants to feel like a number or a formula. So what if your advisory services could become a catalyst for deeper connections instead of pigeonholing your client's needs into calculations? That’s ...

22 Huhti 202429min

Lifestyle Marketing —A.U.M.™ LIVE

Lifestyle Marketing —A.U.M.™ LIVE

Why do your clients hire you? Is it for the service you provide or for the opportunity to live the life they want? In this A.U.M.™ episode brought to you by the FPA, Kalli talks with Kim Skermer about...

15 Huhti 202434min

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