🎯 “Find My Kid” — Skechers’ AirTag shoe. Figma’s designer IPO. Ford’s tariff tax. + Celsius’ Vodka surprise.
The Best One Yet1 Elo 2025

🎯 “Find My Kid” — Skechers’ AirTag shoe. Figma’s designer IPO. Ford’s tariff tax. + Celsius’ Vodka surprise.

Skechers launched the 1st shoe built for Apple AirTags
 It’s the “Track My Kid Era.”

Figma stock 3x’d for the biggest American IPO in 4 years
 because everything is now design.

It’s Tariff Deadline Day so we explain this huge trade war moment with 1 product
 Ford Bronco.

Plus, Celsius energy drink just issued a warning
 they accidentally filled some with vodka.


$FIG $SKX $AAPL $CELH $F


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of



Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, TBOY Lite is hosted by Jack Crivici-Kramer & Nick Martell.


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Jaksot(1621)

đŸ· “LeBrunello James” — NBA’s wine season. China’s marriage markets. Warner Bros’ bidding way. +6-pound phone case

đŸ· “LeBrunello James” — NBA’s wine season. China’s marriage markets. Warner Bros’ bidding way. +6-pound phone case

The NBA season kicked off last night
and it’s the official league of wine.Warner Brothers Discovery stock jumped 11% on word of a bidding war
 Netflix, Comcast, and Paramount all want to buy it.An old...

22 Loka 202522min

đŸŽâ€â˜ ïž “The Day the Internet Broke” — AWS’ outage. Canyon Ranch’s menopause resort. TiVo’s last day. +FBI’s art crime team

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Canyon Ranch is opening a $500M hotel in Austin, but for just 1 customer
 Women.The internet broke yesterday because of Amazon Web Services
 It’s too connected to fail. TiVo, the TV pioneer, just sold...

21 Loka 202522min

🌮 “Date Maxxing” — Medjool Dates’ surge. Apple’s F1 fashion. Ramp’s ‘The Office’ strategy. +Worst Tipping City

🌮 “Date Maxxing” — Medjool Dates’ surge. Apple’s F1 fashion. Ramp’s ‘The Office’ strategy. +Worst Tipping City

Apple snagged the TV rights to Formula1
 Because racing is now a luxury fashion product.Ramp just hired the cast from ‘The Office’... and got the receipts on your most-expensed meal.Date-maxxing is vi...

20 Loka 202521min

đŸȘœ “Fashion Show 2.0” — Victoria’s Secret’s resurrection. Coterie’s $1B diaper. Ikea’s price pop. +Moneycrisp Apples

đŸȘœ “Fashion Show 2.0” — Victoria’s Secret’s resurrection. Coterie’s $1B diaper. Ikea’s price pop. +Moneycrisp Apples

Victoria’s Secret got its mojo back Wednesday night, but so did the stock
 it’s following Abercrombie’s playbook.Coterie diapers are being acquired for up to $1B
 because even diapers need a status sy...

17 Loka 202521min

😏 “DTP (Down To Prompt)” — ChatGPT’s erotic pivot. Bill Simmons’ king-maker. Goldman’s D1 Athletes. +Tyra Banks’ hot ice cream.

😏 “DTP (Down To Prompt)” — ChatGPT’s erotic pivot. Bill Simmons’ king-maker. Goldman’s D1 Athletes. +Tyra Banks’ hot ice cream.

OpenAI announced erotica will be allowed in the chat
 Sam Altman is flooding the zone.Netflix is adding Spotify video podcasts
 because Bill Simmons is the king-maker of pods.Big Bank earnings are wil...

16 Loka 202520min

🧋 “Anti-Slop Coffee Shop” — Claude’s AI cafĂ©. Vulcan’s patriotic mine. Buldak’s $8B noodles. +Downpayment Work Perk.

🧋 “Anti-Slop Coffee Shop” — Claude’s AI cafĂ©. Vulcan’s patriotic mine. Buldak’s $8B noodles. +Downpayment Work Perk.

Why did an AI brand open an NYC coffee shop?... Claude’s throwing shade at ChatGPT.China’s cutting off rare earth metals to America
 So Vulcan raised $65M for Made in USA ones.Gen Alpha’s favorite bra...

15 Loka 202522min

đŸȘž “Mirror, no Mirror?” — Aritzia’s mirrorless fashion. Nobel’s Creative Destruction prize. Strava’s Garmin lawsuit. +Failure Day

đŸȘž “Mirror, no Mirror?” — Aritzia’s mirrorless fashion. Nobel’s Creative Destruction prize. Strava’s Garmin lawsuit. +Failure Day

Canada’s Aritzia is now as valuable as The Gap or Levi’s
 But it’s doing it with mirrorless dressing rooms.Strava sued Garmin as the running app preps to IPO
 It’s social networks vs. satellite networ...

14 Loka 202522min

đŸ™ïž “JamieLand” — JPM’s Return-to-Office Tower. Scoreability’s LinkedIn for Athletes. Walmart’s Store of the Future. +Pumpkin Spice Weddings

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 including 19 restaurants & custom scents.Scoreability is LinkedIn of high school athletes
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13 Loka 202522min

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