Raise Your Visibility Online — LinkedIn, AI and Tools for Business Growth6 Elo 2025

From Tech to TEDx: Camilla Long on Building a Visible Brand Through Storytelling

Want to raise your visibility and connect more powerfully with your audience?

In this episode, I sit down with Camilla Long, co-founder of Bespoke Communications, to explore how authentic communication can transform your business and leadership presence.

Camilla shares her journey from software developer to communications expert, the lessons she’s learned about building a high-performance team, and how storytelling and empathy mapping can help you stand out online.

You’ll learn:

Why communication is the secret weapon for business growth
How to build a team with complementary strengths
The value of coaching and fresh external perspectives
How to balance personal vs business visibility online
Practical tools like empathy mapping to elevate your content and leadership

Listen in if you’re a business owner, team leader, or entrepreneur ready to communicate with more clarity, connection, and confidence.

Timestamps:

00:00 – Introduction
02:00 – Camilla’s background & business journey
06:30 – Building Bespoke Communications
12:00 – Team structure & operations
18:00 – Personal visibility & online presence
25:00 – The future of business: online vs in-person
32:00 – Communication strategies for management teams
38:00 – Closing thoughts & how to connect

Connect with Camilla Long & Bespoke Communications:

Website: https://bespokecomms.net
LinkedIn: https://www.linkedin.com/in/camillalong/

Connect with Louise Brogan:

Website: https://louisebrogan.com
LinkedIn: https://www.linkedin.com/in/louisebrogan/

Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review! Your feedback helps us reach more listeners and bring you more inspiring stories and actionable advice.

BusinessPodcast #WomenInBusiness #Entrepreneurship #Communication #PersonalBranding #PodcastShowNotes

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(214)

Meet the Experts: Transforming Your Online Presence

This week's episode is a little different — consider it your personal invitation to something exciting happening next week.I'm recording this from a hotel room in Lisbon, Portugal, where I can see the...

21 Touko 8min

LinkedIn Advice Sessions, AI Tools & The Algorithm Change You Can't Ignore

What is happening with LinkedIn - new updates on booking consultations directly, how the AI reads the meaning of your content, ChatGPT integrating into spreadsheets and tracking your AI referrals! ...

15 Touko 13min

How to use AI to write better LinkedIn Posts - without AI writing your posts!

Using AI on LinkedIn to write generic sloppy posts is the biggest waste of your time.Rather than churning out posts that sound like everyone else, I want you to leverage AI like it is a contractor in ...

6 Touko 15min

From inbox to income: How Email Turns Visibility Into Clients

What's the real engine behind turning online visibility into paying clients? According to email marketing expert Minal Patel, it's not your social media following — it's your email list.In this episod...

8 Huhti 1h

The Hidden Power of Thoughtful Comments on LinkedIn

We’re diving deep into the art of LinkedIn engagement, and if your posts aren’t getting the traction you hoped for, we’ve got the scoop on why. The fastest-growing accounts aren’t just churning out co...

11 Maalis 7min

Why YouTube Is a Serious B2B Lead Channel (And How to Use It Properly)

Louise Brogan is joined by Luke Sherran, owner of digital marketing agency Falcon Digital, to make the case that YouTube is no longer optional for B2B businesses. With over a billion views across his ...

4 Maalis 42min

B2B Content Live: Meet Mike Russell, AI Creator Magic!

Today's conversation is all about the thrilling intersection of AI and entrepreneurship, featuring the dynamic Mike Russell, a prominent voice in the B2B space. We delve into the rapid evolution of AI...

18 Helmi 37min

How to repurpose your blog onto LinkedIn

Write your blog, and then repurpose it properly onto LinkedIn.The truth is, it’s not the quality of your content that’s the issue; it’s where you're sharing it. In this episode, we’ll show you how to ...

11 Helmi 10min