
Pricing Table Topics: 8 of Spades – Buyers on a Trust Journey are Not Price Sensitive
This one is the 8 of Spades from the Selling Value card deck. When buyers are making a 'will I' decision, they're trying to decide, should I spend money to go solve this problem or not? Oftentimes, w...
22 Helmi 20232min

Pricing and Packaging: The Ultimate Guide in Getting Your Price Right with Dan Balcauski
Dan Balcauski was a program leader for Northwestern University, where he also went to school seven years prior. He is the founder and Chief Pricing Officer of Product Tranquility, a company that helps...
20 Helmi 202331min

Blogcast: What "Pricing" Can Teach Sales
This is an Impact Pricing Blog published on January 11, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/what-pricing-can-teach-sa...
17 Helmi 20233min

Pricing Table Topics: 9 of Diamonds – Buyers on a Trust Journey are Not Price Sensitive
This one is the 9 of Diamonds from the Selling Value card deck. Let's start with, what is a trust journey? A trust journey is when a buyer comes to you, you're the salesperson, a buyer comes to you a...
15 Helmi 20232min

Pricing Data Analytics: The Hows and Whys with Armin Kakas
Armin Kakas is an expert in analytics, having lots of education in statistics, machine learning and A.I. He has an MBA, and he was a former VP of analytics at American Tire Distributors. He is also th...
13 Helmi 202326min

Blogcast: Pricing Trends in 2023
This is an Impact Pricing Blog published on January 4, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/pricing-trends-in-2023/ If...
10 Helmi 20233min

Pricing Table Topics: 9 of Clubs – Buyers on a Relationship Journey want to Learn from You
This one is the 9 of Clubs from the Selling Value card deck. Let's start with, what is a relationship journey? Buyers who are on a relationship value journey realize they have a problem and then they...
8 Helmi 20232min

Personalities in the Pricing Community (and how to interact with them) with Robert Ribciuc
For the last ten years, Robert Ribciuc has been working as the Managing Partner of EBITDA Catalyst, helping clients accelerate growth in key valuation metrics. He has a BA in Math and Economics from H...
6 Helmi 202333min






















