An entrepreneur juggling two different businesses - Calgary - Canada's Entrepreneur

Cynthia Navarette is the founder of Jacarandaeco, a slow fashion brand rooted in sustainability, ethical production, and comfort — built entirely without paid ads. With a background in environmental engineering from the University of Calgary, she transitioned into entrepreneurship to build a life that aligned with her values, especially after becoming a mother.

Alongside Jacaranda, Cynthia runs a digital marketing practice that helps Canadian businesses grow through SEO, AI integration, and Generative Engine Optimization (GEO). She specializes in helping founders, consultants, and teams increase their discoverability across search engines and AI platforms like ChatGPT and Perplexity — without burning out, relying on constant posting, or paying for ads.

She recently launched her new course, The Visibility System: SEO + AI + GEO, a practical framework for growth-minded professionals who want to scale their online presence in the AI era. It's available now at a special launch price for Canada Month.

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