The App Growth Strategy Behind LightX’s 50M+ Installs

Join this workshop as Steve dives into the world of Apple Search Ads and everything you need to know to run successful campaigns. You will discover how to set up campaigns, how to manage bids, and the best way to go after your competitors' keywords. Lastly, you will see Steve create a sample campaign for an app from the audience. Thank you to App Promotion Summit! https://apppromotionsummit.com/ https://www.youtube.com/@apppromotionsummit You can watch this video: https://youtu.be/vWpuH1kJREc Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.  Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

4 Huhti 202329min

Today's guest has directly managed £30,000,000+ figures in marketing budget in the last 7 years. He is currently the Chief Marketing Officer at Nude - the fintech app that helps you start building your first home deposit 🏡 You will discover: - The simplest go-to market strategy - Why chat apps are the best referral networks - How to find and use nano-influencers on TikTok to drive insane downloads - Creative way to use email marketing to grow and build your brand Yoann Pavy is the CMO at Nude. App Audits: https://play.google.com/store/apps/details?id=com.realstake https://play.google.com/store/apps/details?id=com.thumbnaillab You can watch this video: https://youtube.com/live/_ZLyVW32rzs Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.  Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTubeInstagram: @stevepyoungTwitter: @stevepyoungTikTok: @stevepyoungFacebook: App Masters ***************

3 Huhti 20231h 5min

In this video, we'll discuss the concept of scope creep and how to avoid it while developing a mobile app. Scope creep refers to the gradual expansion of a project's requirements beyond its original scope, which can result in missed deadlines, increased costs, and decreased quality. We'll explore some practical tips and best practices to keep your project on track and prevent scope creep from derailing your mobile app development efforts. These include setting clear goals and objectives from the outset, defining a comprehensive project scope, establishing a solid project management plan, and effectively communicating with stakeholders throughout the project lifecycle. Whether you're a seasoned app developer or just starting out, this video will provide valuable insights and actionable strategies for avoiding scope creep and delivering a successful mobile app project. So sit back, relax, and let's dive into the world of mobile app development without the fear of scope creep! Learn more: http://b7dev.com/ https://www.linkedin.com/in/chaim-sajnovsky-5003494/ You can watch this video: https://youtu.be/90dL23Sq5bQ Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.  Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTubeInstagram: @stevepyoungTwitter: @stevepyoungTikTok: @stevepyoungFacebook: App Masters ***************

30 Maalis 202313min

In this video, we will provide you with a comprehensive guide on how to efficiently manage a mobile app development project. Whether you are a project manager or a developer, this video will give you practical tips and techniques that you can apply to your app development projects. We will cover various topics including project planning, team management, communication strategies, task delegation, and project tracking. You will learn how to effectively plan your project, set achievable goals, and manage your team's workload. We will also share communication strategies that will help you keep everyone on the same page and ensure that your project stays on track. By the end of this video, you will have a solid understanding of how to efficiently manage a mobile app development project, and you will be equipped with the tools and knowledge to ensure that your next project is a success. Learn more: http://b7dev.com/ https://www.linkedin.com/in/chaim-sajnovsky-5003494/ You can watch this video: https://youtu.be/6wg5E6ej0GY Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.  Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

28 Maalis 202316min

Today's guest is the Head of App Growth at App Masters. She will break down the ASO strategies working today along with new case studies that will blow your mind. You will discover all the key elements for ASO - the ones to pay attention to and the ones to ignore. Also, she will share the most impactful strategies to help indies grow downloads and revenue. Learn more: https://www.linkedin.com/in/rafath-hajira/ App Audits: https://play.google.com/store/apps/details?id=com.sendfaxonline&hl=en_US&gl=US https://play.google.com/store/apps/details?id=com.geomatey.android.flagtrainer You can watch this video: https://youtube.com/live/pflgR1kFzoY Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.  Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

27 Maalis 202352min

This presentation was given at MGS Vegas in Feb 2023. Looking to increase your app's subscriptions? Look no further! In this video, we outline proven strategies that are backed by data to help you increase your app's subscription rate. Whether you're a seasoned app developer or just starting out, these strategies will help you attract more subscribers and grow your revenue. Our team of experts has spent countless hours researching and analyzing data to come up with the most effective strategies to boost your subscription rate. From pricing and promotional tactics to user engagement and retention strategies, we cover it all in this comprehensive video. We'll walk you through step-by-step on how to optimize your app's user interface, create effective marketing campaigns, and track key metrics to measure your success. Our data-driven approach ensures that you'll get results that are both measurable and sustainable. So if you're ready to take your app's subscription rate to the next level, be sure to check out this video. It's packed with valuable insights and actionable tips that are sure to help you grow your user base and increase your revenue. Learn more: https://mobilegrowthassociation.com/ You can watch this video: https://youtu.be/ALwTMEzP-_M Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

23 Maalis 202319min

This presentation was given at MGS Vegas 2023. In this video, we'll explore some of the most effective early-stage strategies for generating revenue. You'll discover how to effectively create email campaigns that drive sales, how partnerships led to 1,000 activations, how online quizzes can be more effective than app paywalls, and how to turn Instagram followers into app subscribers. We'll start by discussing the power of email marketing and how it can be used to build a loyal customer base. You'll learn how to create effective email campaigns that grab attention and drive sales. Next, we'll delve into the world of partnerships and how they can be used to boost your app's user base. You'll discover the secrets of successful partnerships and how they can help you grow your business. Then, we'll move on to quizzes and how they can be used to generate sales. You'll learn how to create quizzes that engage and excite your audience, driving them towards your product. Finally, we'll explore how Instagram can be used to turn followers into app subscribers. You'll discover how to create an Instagram presence that captures attention and drives traffic to your app. By the end of this video, you'll have a solid understanding of some of the most effective strategies for generating revenue in the early stages of your app's development. So, whether you're just starting out or looking to take your app to the next level, this video is a must-watch for anyone looking to boost their revenue and grow their business. Learn more about Mobile Growth Association: https://mobilegrowthassociation.com/ You can watch this video: https://youtu.be/Oqu6VlLi808 Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

21 Maalis 202335min

Today's guest was among the first 500 developers on iOS and has never stopped building apps ever since. In this workshop, we're going to discuss all about mobile subscription growth and funnel optimization. You will discover how to maximize your mobile subscriptions, why adding video improves your conversions, and how incorporating "micro-interaction" is a great way to increase users' time spent on the paywall. Jeff Grang is the Co-Founder / CPO at Purchasely. App Audits: https://vidcap.app/ https://apps.apple.com/fr/app/cryptomarket-portfolio/id1494691514 You can watch this video: https://youtube.com/live/QLh1FyBCewg Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

20 Maalis 20231h 19min